Global Student Competition

The PCMA Global Student Competition aims to encourage innovative thinking and collaboration among students, worldwide, to explore fresh ideas that will expand the outlook of the business events industry while engaging their knowledge and understanding of the industry.


2024 Theme: Driving Experience Innovation in Business Events

Integrating research from  Guiding Principles in Experience Design
Corporate Event Marketing Association (CEMA)             

View the general requirements here

Within the proposed theme, teams will develop a detailed proposal for a mock Convention, Conference and/or Tradeshow for an association or corporation.


Teams will be evaluated based on their proposals, scored by a committee of industry professionals. The top five teams will then be invited to virtually present their final proposal to the panel which will include a 5-minute pitch presentation and a 5–10-minute Q&A Session with the judges panel.

The winning team will receive complimentary round-trip air transportation, accommodation, and registration at Convening Leaders 2025 in Houston, TX. The team will be invited to then present their pitch during Convening Leaders and have the opportunity to work with the PCMA Team on a special project during edUcon 2025. This exposure to over 5,000 industry professionals for recognition, networking and continued education is a rare resume building opportunity for students seeking employment in the business events industry.


August 1st – October 18th: Registration Open
November 1st: Proposals Due
November 20th: Finalist Teams Announced
Week of December 2nd: Final Presentation to Judges

(on-demand virtual meetings available at team’s request through Nov 1st with PCMA staff. Please email [email protected] to schedule.


Suggested Learning Resources:


2023 Winners: High Point University 

2022 Winners: George Washington University and ISAE Universidad

2021 Winners: Durham College

2020/21 Winners: University of Florida

2019 Winners: California Polytechnic State University

2018 Winners: Kansas State University

2023 Winning Team: High Point University Team 2
EdTech Summit: Unlocking Tomorrows Minds Using AI in Education




Introducing the 2023 Winning Team:

Abby Hoag, Bailey Faircloth, Emma Jones, Hailey Rivers, Katie McAlexander
High Point University

2023 Judges

Brock Bradley
National Account Director – Visit Seattle

Hernan Godoy

Brian Landers
Senior Vice President / Team Director – ConferenceDirect

Tonisha Landry
User Experience Owner – Catalyst, Inc.

Sherrif Karamat, CAE
President & CEO – PCMA & CEMA

Cara Puah
Deputy Director, Tourism – NTUC LearningHub

Stephen Rose
Head of Global Communication Services- Siemens AG

Panos Tzivanidis
Corporate Events & Services Director – International Olympic Committee

2022 Competition Recording

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