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Speaking Volumes With Your Event Data

If you’ve taken on the job of analyzing data from your events, we’d like to help you share the results in a way that provides forward direction for your organization and boosts your profile.

People on the Move

Your colleagues are on the move, find out who is going where.

data illustration of stacked rocks turning into numbers

Using Event Data to Chart a Path Forward

Collecting data about events is critical, but planners need to communicate those stats and numbers through a compelling story that helps stakeholders take action. Here’s how to get started. 

Nancy Duarte

3 Steps to Impactful Data Storytelling

Telling stories about events and audiences is crucial to getting a message across — and that includes narratives about data, says author Nancy Duarte, who shares three ways to do that.

pile of toy numbers

Event Data: Translating Numbers Into Concrete Ideas

Numbers are essential to our everyday lives. Even though we use them all the time, we are missing the opportunity to make data and numbers less abstract and more understandable, say the authors of a new book.

Gay Pride flag

Time to Fine-Tune Your Values Proposition

Over the past two years, it’s become apparent that not all event goers are created equal and that the values of our audiences are — or should be — influencing how we define our brands, operationalize best practices, and tell our stories.