elephant statues in greenery

What We’re Seeing: The Great Elephant Migration

A 100-strong herd of Indian elephant replicas — the Great Elephant Migration — makes its way to New York City, spreading a message of animal/human coexistence, and also of sustainability.

man speaks about beehives behind him

What’s Holding Up Sustainability Efforts in Global Events?

How has the events industry moved the needle on sustainability? A recent survey shows there’s even more of a gap than in previous studies between how North American planners and their European counterparts prioritize sustainability initiatives. Also, the cost to implement those efforts is seen as prohibitive.

3 Ways for Event Planners to Strategically Incorporate AI

Most conversations about the use of artificial intelligence in the events industry focus on use cases that improve workforce productivity and performance for repeatable processes. Here are approaches that not only help you but help your event participants implement AI within their own organizations.

In Search of Something Better for the Events Industry

We asked event professionals to open up to us about the deeply ingrained ways in which the industry does business that need rethinking — and to consider: If we eliminate those sacred cows, what should we do instead?

people networking at conference

Predictive AI for Attendee Acquisition and Engagement

A discussion at a recent Lippman Connects’ Attendee Acquisition Roundtable around how to use predictive AI to strategically grow your base of potential registrants got participants’ wheels turning.

2 mean talk at exhibit booth

Making an Impact as an Event Exhibitor

The co-founders of Backtrack, a mobile app for recording exhibit booth conversations, went the extra mile to make connections and get leads at ECEF 2024. Their experience can help spark ideas for all kinds of exhibitors and sponsors.

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