Shannon Xu

Shannon Xu

Vice President
China Association of Small and Medium Commercial Enterprises

Shannon Xu, Vice President, a 24-year veteran in social organizations, has steered the China Association of Small and Medium Commercial Enterprises since co-founding it in 2006. She led members in global exchanges spanning 20 countries, driving Chinese enterprises’ international expansion through diverse business activities and high-level conferences. Co-founder of the World Small and Medium Enterprises Conference, her international collaboration expertise and global vision continue to guide the association’s growth, positioning her as a key mentor for member enterprises’ global development.