7 Change Actions: A Case Study with Matthias Schultze of the German Convention Bureau


Innovation can only happen when we meaningfully connect all who are carriers of knowledge and information. We need to bring all the great ideas together that exists in someone’s head or within a team, that unites human beings who work within a community. Only then can we continue to develop on customer-centricity and with participants’ needs at heart.

Check out how Schultze showcased cross-functional collaboration elements in his work with Future Meeting Space (FMS) and Response Room (RR), taken directly from Module 3: Collaboration of the 7 Change Actions. Complete the form below to download a free resource to get a sneak peek.


The 7 Change Actions is a seven-module learning experience that delivers mindsets, skillsets, and capabilities to confidently solve complex business challenges with innovation-driven strategic solutions.