Technology’s Impact on the Future of Events—Will You Be Ready?

Many planners understand the importance of technology, but few understand the impact it has made to date and how it will shape the industry, and their careers, moving forward. This session will challenge what planners think they know about the impact of technology on meetings and show how they can better leverage it to create more strategic programming.

Learning Objectives:

• Describe the growth of technology over the last 10 years and how that will influence future trends
• Integrate technology into all stages of the meeting planning lifecycle
• Prepare for the technological trends that will impact the meetings industry