Build Ground-breaking Communities with Behavior-Changing Experiences

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Seth Godin’s keynote emphasizes the role of purpose in galvanizing a community and how events are a platform to drive positive change and long-term impact. The Berlin-based Falling Walls exemplifies this notion of creating a forward-looking international community and an atmosphere that encourages participants to join in tackling the “next walls to fall”. You’ll take away lessons from this unique conference on how to create experiences that inspire meaningful exchange and enable breakthroughs in any industry.

Learner Outcomes:

  • Define your purpose that will empower people and inspire them to action
  • Explore the needs of your target group to map the experience journey
  • Experiment to drive deeper connections, lasting communities and long-term value

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 1:00:00
  • Date: 01/08/2019
  • Speaker:

CMP Certification

  • EIC Status: Designated
  • CMP-IS Domain: CMP Submission Pending
  • Clock Hours: 1

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