PCMA LAUNCHES REGISTRATION FOR ORGANIZATION’S LARGEST GATHERING IN EMEA. THE 2024 CONVENING EMEA AIMS TO ATTRACT OVER 600 BUSINESS EVENT PROFESSIONALS IN BARCELONA, 30 SEPTEMBER – 2 OCTOBER 2024. 


KILLYLEAGH, CO DOWN, NORTHERN IRELAND – Today, PCMA opened its registration for Convening EMEA, which will take place in Barcelona, a city brimming with culture, heritage, and gastronomy, from 30 September to 02 October 2024. PCMA also confirmed its first keynote speaker is the author of The Coaching Habit, the best-selling coaching book of the century, Michael Bungay Stanier. 

Convening EMEA aims to bring over 600+ global industry leaders together at its flagship event this September to build a stronger future for the global business events community. With this mission at the heart of their programme strategy, PCMA has secured keynote Michael Bungay Stanier, who helps people be a force for change. As well as the best-selling ‘The Coaching Habit’ Michael has authored five other books which have sold more than a million copies, the latest being ‘How to work with almost anyone”. 

“I’m coming to Barcelona in September for Convening EMEA, and I hope you and your team are coming as well. I would love to see and work with you there. I’ll be delivering two different sessions, a keynote and a workshop, both of which will be engaging, practical, but, above all, useful. You will leave with insights about yourself, how you show up and how you work, as well as tools so you can start to shape the best possible relationships,” said Michael Bungay Stanier. 

Registration to what is expected to be a sell-out meeting is now live for global business event leaders to secure their space. www.conveningemea.org 

Convening EMEA is an omnichannel offering digital and in-person attendance for business event professionals and creatives to share learnings and collaborate to build a stronger future for the global business events community. In-person registration offers delegates an all-access pass to the immersive three-day programme which provides opportunities to explore Barcelona and showcases some of the best venues in the city including the CCIB Barcelona, Hilton Diagonal Mar and more. 

Further details and registration are available at www.conveningemea.org.


For media queries from the Americas, APAC, EMEA, and requests for interviews with Sherrif Karamat, please contact: Meghan Risch, PCMA Chief of Staff, Vice President, Corporate Communications

About PCMA

PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered in Chicago, IL PCMA has 17 North American Chapters, regional communities in APAC, EMEA and LATAM, and members in 59 countries. The Corporate Event Marketing Association (CEMA), a PCMA subsidiary, advances strategic event marketing and marketing communications for senior-level event marketers and industry professionals. Visit us at pcma.org.

About PCMA Foundation

The role of the Foundation of PCMA is to support the mission of PCMA through fundraising and grant-giving focused on scholarships, education and research that will advance the business events industry. Annually the Foundation funds over $700K in impact, and since 1985 has funded over 2,500 scholarships, 100 research studies and education programs, and $2.7M in charitable giving.

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