Fredrik Haren joins 2019 PCMA European Influencers Summit

Human innovation and creativity author, speaker to anchor three-day programme

Fredrik Haren, considered one of Sweden’s top speakers of all time, will share his insights on becoming more creative and innovative to better embrace disruption and change, as part of the 2019 PCMA European Influencers Summit in Barcelona.

Haren has delivered more than 2,000 speeches in 67 countries. He is the author of ten books including “Developing World” and “The Idea Book.” He joins main stage presenters, BBC mentalist David Meade, business thought leader Rik Vera and moderator Katrina Sichel, a communications specialist, who has produced news packages for the BBC, Sky News, Associated Press and Reuters.

The 22-24 September programme will also feature more than a dozen industry leaders delivering thought-provoking presentations, master classes, off-site learning tours and collaborative workshops for the unique business events congress.

From left, (top row) Rik Vera, Katrina Sichel, (bottom row) David Meade, Fredrik Haren

“We are honoured to have such high-calibre speakers and visionaries at our 2019 European Influencers Summit to demonstrate how business events organisations can continue to grow and drive global economic and social progress,” said Luca Favetta, PCMA regional business director for EMEA. “Our unique programme is specifically designed for senior business events executives and strategists to influence and change our industry.”

The 2019 event will be PCMA’s third European Influencers Summit, which convenes organisations that don’t traditionally meet concurrently. The exclusive programme is designed to help EMEA’s mature business events industry understand external and internal disruptors and deliver solutions to ensure success.

Unique education

The European Influencers Summit, held at the Centre Convencions Internacional Barcelona, will feature a unique approach to education. Invitation-only master classes will connect association executives with strategic advisors. Off-site learning tours will take participants out of the traditional meeting room and into different venues throughout Barcelona. An “Ideathon” will have all attendees participate in a workshop to co-create solutions related to product and service innovation.

To register interest and for more information about the event, visit

For media queries from the Americas and EMEA and requests for interviews with Sherrif Karamat, please contact:
Meghan Risch

For Asia Pacific media inquiries, please contact:
Jessica Kauffman, Senior Account Manager, ZADRO

About PCMA

PCMA believes that business events can economically and socially transform communities, enterprises and individuals. As the world’s largest platform for business events strategists and their business partners, PCMA’s success is driven by a commitment to providing provocative executive-level education, face-to-face networking and business intelligence to its membership of 8,400 professionals and students and global audience of over 100,000 business event stakeholders.

Through its Ascent leadership initiative to promote inclusion and diversity across the business events industry and beyond, PCMA seeks to empower those challenged by gender, sexual orientation, race, ethnicity or disabilities to find success.

Headquartered in Chicago, PCMA has 17 chapters throughout the United States, Canada and Mexico with members in more than 40 countries and regional offices in Northern Ireland, Australia and Singapore. Visit us at or on LinkedIn, Twitter, Facebook and Instagram.