Freeman has named Bob Priest-Heck its new CEO. He will be the company’s fourth CEO and the first in the company’s 90-year history to come from outside the Freeman family. Priest-Heck, who has spent the past 25 years leading global technology brands and experiential marketing agencies, joined Freeman in 2011 with the acquisition of Wheelhouse Solutions.
The Reno-Sparks Convention & Visitors Authority (RSCVA) has announced the appointment of Madeja Metcalf as regional director of convention sales. In this role, she will solicit meetings and conventions throughout the Midwest. Metcalf has more than five years of meetings and convention experience, most recently managing meetings, membership programs, and seminars for the American Osteopathic Association. Metcalf will be based in RSCVA’s new Chicago office.
Nicole Hess has been promoted to global sales director for AlliedPRA, Inc., joining the AlliedPRA global sales team. Previously, she worked with the AlliedPRA Northern California team. Hess will now be responsible for generating new business leads and revenue streams in the high-technology sector, managing key accounts, and building relationships with contacts.
Dave Sukala and Anna Williams
The Atlanta Convention & Visitors Bureau (ACVB) has added Dave Sukala and Anna Williams to the team as national account managers. Sukala brings more than 27 years of experience in the hospitality industry to the role, and most recently served as a member of the sales team at Sheraton Atlanta. Sukala is responsible for overseeing the California corporate and association market, as well as attracting the top 250 trade shows to book events in Atlanta.
Williams, who has more than a decade of hotel and destination experience, will attract citywide conventions of 1,200 room nights or more on peak from the Midwest market. She previously worked as associate director of sales for Juice Studios.