PCMA Data Series 101: What Tech Tools Can Help You Collect Rich, Actionable Event Data?

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With all the latest technology at your fingertips like mobile, second screen, navigation and proximity software, biometrics, and wearables you must select the right solutions to gather usable data. Come explore the latest technology and the data you can glean from them to drive future event decisions.

Learning Objectives:

  • Explore the latest tech tools to see what’s available and how they can be used for data collection
  • Distinguish between the various types of data you can collect from these tools
  • Choose tech solutions that will deliver a great experience and gather valuable attendee intel

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 00:58:32
  • Date: 01/11/2016

CMP Certification

  • EIC Status: Approved
  • CMP-IS Domain: A. Strategic Planning
  • Clock Hours: 1.0

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