Louisville: America’s Bourbon City

A Sponsored Message from Louisville Tourism

Louisville, Kentucky, is a uniquely authentic and spirited American city. It’s the perfect place to host your meeting or event, and a great setting for your attendees to celebrate after a productive day. Entice your guests with the possibilities of sipping, savoring and learning about “Bourbon City,” a destination made famous by its long tradition of perfecting every business traveler’s favorite barrel-aged spirit.

Tastings, Tours and More

Louisville is home to 10 bourbon distilleries—seven of which are within walking distance of the Kentucky International Convention Center (KICC). Guests should begin their bourbon education at the Kentucky Bourbon Trail® Welcome Center at the Frazier Museum, just a short walk from the KICC, and then set out to explore Whiskey Row, the stretch of Main Street that once served as home to the bourbon industry. From family-run distilleries like Angel’s Envy (where bourbon is aged in ruby port wine casks) to bigger names like Evan Williams, there’s something here for every palate. Many distilleries throughout the city offer tours and spaces to accommodate private events and gatherings, as well as one-of-a-kind activities like cocktail classes and bottle-your-own bourbon events.

Bourbon, Bourbon Everywhere

No time to explore distilleries? No problem! Your guests can take advantage of the private barrel selection and bourbon-by-night experience at the KICC’s on-site restaurant Oak & Brew. They can also get a taste of Louisville’s signature spirit on the Urban Bourbon Trail—a collection of 47 bars and restaurants that excel in bourbon flights, bourbon cocktails and bourbon-infused food. Each establishment also offers their own spin on Louisville’s signature drink—the Old Fashioned—which was created here in the late 1800s.

Start planning your Bourbon City event today.

This story was originally published on Dec. 10, 2019.

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