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Annual Meeting Educational Topic: AI Enhanced Events

November 9, 2023 @ 11:30 am1:30 pm EST

Join us for the chapter Annual Meeting featuring a special presentation on AI Enhanced Events with Nick Borelli!

Artificial intelligence. It’s not one more thing organizers have to learn, it’s the help you desperately need to take things off your plate. This session will take you from being timid to empowered when using AI-driven tools. Learn how events can benefit from the assistance of “Generative AI” and “Discriminative Deep Learning tools.” You’ll understand terms like these and how they apply to experience design. This interactive session will be led by veteran event pro, Nick Borelli of Zenus.AI, who is also the facilitator of the Event Learning Institute’s “Enhancing Event with AI” Certification Course.

Participants will learn:

  • A deeper understanding of how AI works and its benefits
  • Ethical considerations, data privacy and adoption challenges
  • Use-cases for pre-event strategy, marketing and planning
  • AI enhancements for attendee engagement, DEI initiatives and data collection

EIC approved, 1 CEU


Zenus Director of Marketing, Nick Borelli, leverages his background in experience design, event
tech, and digital marketing to help event professionals reach their full potential.

His background includes decades of contributions to live and digital communication helping to
facilitate his mission: bringing the world together through intentionally designed experiences.
To further this mission, he has presented on a wide range of topics internationally, volunteered
with numerous industry associations and contributed to dozens of publications. He has also
served as a board member for a decade with the meetings and events industry non-profit, The
SEARCH Foundation.

Nick has been named a Changemaker by MeetingsNet, awarded International Volunteer of the Year by International Live Events Association, and has won numerous marketing awards. He has served as an advisor and ambassador for associations, conferences, technology companies and
many event suppliers.



DATE: Thursday, November 9, 2023

11:30am – 12:00pm: Registration and Networking

12:00pm – 1:30pm: Program and Keynote Speaker

LOCATION:  Dunwoody Nature Center



Member:                         $45

Non-Member:                 $55

Faculty/Student:             $25

*Complimentary Planner Registration available for qualified Planners through Cobb Travel & Tourism, please contact Chris Colbert [email protected] for more details.


Dunwoody Mayor Welcome PCMA


November 9, 2023
11:30 am– 1:30 pm
Event Category:


PCMA Southeast
View Organizer Website

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