DES Spotlight: Samantha Lazo


The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience.

Samantha Lazo is currently the Manager of Production & Event Technology for the Institute of Internal Auditors. She leads the implementation of event technology, execution of audio visual and production, and attendee engagement initiatives for the IIA’s portfolio of conferences & events. She is passionate about digital events and creating exciting new elements for conference attendees.