Data Hacked Creativity: The Future of Precision Experiences

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Growth strategist, brand coach, and innovation consultant Amy Blackman will take you behind the scenes of data-fueled experiences, explaining how the predictive insights of artificial intelligence (AI) can drive ideation, creation, and optimization for a proven R.O.E. (Return on Experience). She will share how the game is being changed, and hacked, by AI, facilitating the development of more meaningful experiences with quantifiable, measurable impact. 

Learner Outcomes:

• Use AI to crack open the experience design process (learn from real-world client examples).
• Integrate AI developments/concepts to further impact the future of meetings and events.
• Tap precisely into the experiences that will generate maximum impact with attendees.

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Information

• Duration: 00:33:19
• Date: 06/27/2019
• Speaker:
       

CMP Certification

• EIC Status: Designated
• CMP-IS Domain: G. Meeting or Event Design
• Clock Hours: 1