As attendees spend more time glued to their smartphones and tablets, event professionals recognize that the on-site environment needs to create a hands-on, out-of-sight, so-good-you-can-almost-taste-it, turn-up-the-volume type of experience.
As conference organizers collect data on attendee behaviors and preferences, they can use all that intelligence to make decisions that drive engagement. Learn how PCMA and Freeman work together to leverage the power of data at Convening Leaders.
Here are four general session sets that leveraged cutting-edge technology and innovative designs to elevate the experiences.
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