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Delivering the Event Metrics Sponsors and Exhibitors Need
Adam Parry, director of Event Tech Live, spoke at a CL23 session on Tuesday about the data his team captures from events, how they capture it, what data he'd like to gain access to, and more.
4 Tips to Do More With Your Event Data
A strong event data strategy can help you deliver more value to audiences and drive ROI. Experts from IMEX and Explori recently shared their thoughts on how events professionals can better achieve their goals using their event data.