Curious about starting a podcast and the resources you need to invest? This session examines how to produce a successful podcast and build a following by determining if you have the right audience, content and resources.
- Assess the need or desire for a new content vehicle for your members or customers.
- Review the current podcast market in your industry and why you should join it.
- Demonstrate the projected ROI for producing a monthly podcast series, including reach and revenue with possible sponsorships.
- Duration: 01:05:51
- Date: 08/20/2019
- EIC Status: Submitted
- CMP-IS Domain: G. Meeting or Event Design
- Clock Hours: 1.0