Webinar: Case Study: Switching to Virtual in Under Seven Days


The annual business conference of the Professional Dairy Producers of Wisconsin (PDPW) was only a week away when the World Health Organization announced COVID-19 as a pandemic. With limited time, PDPW and Mediasite transitioned the in-person program to a completely virtual event and doubled it’s audience. Join Cassandra Strupp from PDPW and Justin Hartmann from Mediasite as they discuss the process of transitioning to a virtual event, what they learned and how they’ve been keeping the audience engaged after the event ended.


Sponsored by:

PCMA is an Approved CAE Provider & CMP Preferred Vendor.


  • Duration: 01:04:17
  • Date: 04/23/2020
  • Speakers:

CMP Certification

  • EIC Status: Submitted
  • CMP-IS Domain: G. Meeting or Event Design
  • Clock Hours: 1.0

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