The e-commerce giant opened a new brick-and-mortar store with a product selection based on digital feedback. The model might be a way for organizations to think about curating their face-to-face programming.
Pico Pixel Managing Director Selene Chin explains how to effectively — and ethically — gather information at events.
Two pros offer insights on how to measure event value.
A new white paper offers real-life examples of how medical meeting organizers have demonstrated the value of participating in their event to exhibitors.
Medical meetings are finding other ways to demonstrate their value to current and prospective exhibitors. From beacon-collected data to lead scanners to third-party evaluations, here’s how two medical meetings are tackling the exhibitor ROI challenge.
How can associations track and measure outcomes?
Short answer: Yes. But machine learning is only as good as the data it's based on. And that's where it gets challenging.
As event organizers deal with a massive mountain of information, Cendyn aims to help them climb to the top for a better view of all that data.
The big change in data protection is on the doorstep. Get some last-minute advice here.
As event planners, we accumulate masses of sensitive data every time we hold an event. And as the industry becomes increasingly digital, with more and more data gathered by smart gadgets and event apps, how can we safeguard events against a data breach?
The new GDPR data regulations will be enacted in May 2018 to protect from privacy and data breaches. Any organisation that holds data of European customer are subject to these regulations. Learn what you should do and how your organisation can be compliant. Hear tips from data intelligence and risk management professionals on how to ensure your participant data is protected so you're not tomorrow's headline.
As attendee experience palates grow more sophisticated, how can you be sure the experiences and encounters you design will be noticed and appreciated by attendees? In this webinar, we’ll explore the power of data insights and how wearable technology is changing the game forever.
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