CSM Training Course

Calling all hotel, CVB and event rock stars!

Do you have a group of 20 convention/business event services staff interested in service training? PCMA’s Convention Services Management (CSM) training program is for you.

This face-to-face three day program reviews all aspects of the role of a successful Convention Services Manager. The principles covered in the program are applicable to CSMs working globally in all segments, specifically hotels, CVBs, DMCs, PCOs and convention centres. The program is structured around several modules including: building client relationships and strategic selling; event planning and execution; administration and communication.

Program Highlights

  • Industry Expertise

    Led by a subject matter expert course instructor, with 15+ years of industry experience, servicing clients across all sectors

  • Event Execution

    Ensures you are educated on the delivery standards and expectations of event organizers for association, corporate, and incentive programs

  • Strategic Selling

    Enhances your knowledge for how best to understand the needs of your client while working collaboratively with them to achieve success

  • Relationship Building

    Amplifies one’s ability to develop long-term relationships as well as build brand loyalty for you and your organization

The Group Purchase Includes

  • Binder of supporting documents
  • Modular training using case studies, examples and exercises
  • Support of instructor via email/phone to
    • Pre-course – help you customize the program for the specific needs of your team
    • Onsite – make content modifications based on learning curve observations
    • Post-Course – answer follow-up questions

Students who successfully complete the CSM training program will receive a CSM certificate.

For more information and to purchase