Kelly Coppola Joins PCMA as Senior Director, Business Event Strategy

CHICAGO, IL, September 8, 2016 – The Professional Convention Management Association (PCMA), the leading global community and educator for Business Event Strategists, announces that Kelly Coppola, CMM joins the association as Senior Director, Business Events Strategy. Coppola will lead the global event experience strategy for PCMA and its family of brands.

“Kelly is a dynamic leader, skilled in managing high-performing teams to achieve corporate business objectives. With her vast experience producing both large and small scale events, we are confident she will lead PCMA’s face-to-face programs to a new level of excellence,” says Deborah Sexton, president and CEO, PCMA.

Coppola has been with FreemanXP for 9 years and prior to Freeman’s acquisition in 2007, ProActive, Inc. for 10 years. Her clients have included GE, Maritz, AARP, Budget Blinds, and ESRI among others. She is known among her peers as an innovative thinker with a commitment to client success that is only surpassed by her focus on creating exceptional experiences.

“I am immensely proud of the work I have done over nearly 20 years at FreemanXP and ProActive, Inc. I look forward to taking on this new challenge to provide extraordinary experiences to an audience of people who provide remarkable experiences for a living. I can’t wait to work with our audience of event organizers to inspire the global business events community through PCMA’s face-to-face experiences,” says Coppola.


For media queries from the Americas, APAC, EMEA, and requests for interviews with Sherrif Karamat, please contact: Meghan Risch, PCMA Chief of Staff, Vice President, Corporate Communications

About PCMA

PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered in Chicago, IL PCMA has 17 North American Chapters, regional communities in APAC, EMEA and LATAM, and members in 59 countries. The Corporate Event Marketing Association (CEMA), a PCMA subsidiary, advances strategic event marketing and marketing communications for senior-level event marketers and industry professionals. Visit us at

About PCMA Foundation

The role of the Foundation of PCMA is to support the mission of PCMA through fundraising and grant-giving focused on scholarships, education and research that will advance the business events industry. Annually the Foundation funds over $700K in impact, and since 1985 has funded over 2,500 scholarships, 100 research studies and education programs, and $2.7M in charitable giving.

About CEMA

The Corporate Event Marketing Association (CEMA) is the eminent community for senior event executives, association peers and industry partners and is an integral component of the Professional Convention Management Association’s (PCMA) brand collective. CEMA promotes professional networking opportunities, facilitates peer-to-peer knowledge sharing and drives industry standards. Through strong relationships with strategic partners, CEMA fosters both finding innovative solutions to business issues and continuous focus on members’ career growth. For more information, please visit

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