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How Event Destinations Are Facing the Crime Challenge
With meeting professionals making safety and security a top priority for their events, destinations are finding innovative solutions to augment public safety programs.
Everyday Awe and Its Effects on Our Brains
Awe is a powerful force for bringing people together — and it’s not just for special occasions.
Register Now: EduCon 2023
Join your friends and colleagues in Montreal, Québec from June 25 – June 28, 2023 for the annual PCMA EduCon. EduCon’s energetic, immersive and provocative program attracts thought leaders, event marketers, experience designers and business events strategists from around the world.
How a DMO Took the TED Stage
Destination Canada partnered with TED on a first-of-its-kind initiative tied to the DMO's global brand strategy to put Canada on the map as a destination that inspires openness.
The Third-Most Stressful Job in the World
Before the pandemic, one could argue that jobs with life-and-death consequences were surely more stressful than planning an annual conference. But things have changed.
IMEX Frankfurt 2023
The heartbeat of the global business events community “The show has pretty much every destination on the planet that I need to meet.” Manuel Ferrero, CEO, ISPS – International Slow
Transforming Your Events Business Model
At a Convening Leaders 2023 session, three event leaders shared how their business model has evolved to include digital opportunities.
Business Events and Air Travel — a Climate Conundrum
At a sustainability session at PCMA Convening Leaders 2023, a climate scientist and a panel of events professionals grappled with how to address the business events industry’s largest single contributor to global warming.
Convention Center Veteran Is Making a Difference in her Community
Lisa Williams, senior national sales manager at the Orange County Convention Center and founder of a local nonprofit that has supported and mentored hundreds of teenage girls in and around Orlando, Florida, shares stories from her dual roles.
How to Use Social Proof to Market Your Event
There’s a reason why the average consumer reads 10 online reviews before making a purchase decision — people trust recommendations from other people, and that also goes for whether to attend an event.
A Master Class on Forgiveness — and How to Hold a Virtual Session
The inaugural Global Scientific Conference on Human Flourishing was held entirely online, attracting 4,000 viewers. Here’s how one session kept participants engaged.
Science Group’s Hybrid Meetings Improve Access and Affordability
The Genetics Society of America’s hybrid format, pricing structure, and content strategy gives global participants a chance to share the science.