
Taking a Lesson From Lego
Lego has successfully tapped into the creativity and passion of its fans to bring innovative new products to market. Here’s how associations can follow their lead by leaning into their member community.
Lego has successfully tapped into the creativity and passion of its fans to bring innovative new products to market. Here’s how associations can follow their lead by leaning into their member community.
Workers are dissatisfied, but they can’t quite put their fingers on why. Laura Gassner Otting shares how leaders can more deeply engage their employees to not only make them limitless but make their companies and their profits limitless too.
In 2022, the results of Convene’s Annual Salary Survey indicated that while planners were commanding higher salaries on average than before COVID, they felt a greater sense of unrest. Help us understand how event organizers are being compensated — and therefore valued.
Association listens to its members — academics and students — and launches its first virtual-only conference that brings the worlds of academia and pop culture together.
Join us Jan. 7–10 in San Diego to realize your potential and confidently secure your niche in the business events industry.
The PRSA Travel & Tourism 2023 Section Conference’s closing event venue gave participants a sense of the host destination’s past, while a pop-up makers market showcased its present diversity.
To better support physicians’ soft skills development, the American College of Chest Physicians launched a country-wide tour of its empathetic listening training workshops, focused on the critical first five minutes of clinician/patient interaction.
The organizers behind EduCon’s Tech Labs share what event technology solutions excited them most before and after the event.
As we come to rely more on artificial intelligence in our everyday lives, we’ll also need to tap more often into our emotional intelligence, like listening to others with empathy.
We look forward to an exciting future for our global business events community. And that future starts now.
ChatGPT users often consider the tool a co-pilot in the creative process. Marc Ghafoori, senior vice president of brand strategy for Heritage Exposition Services, thinks of the tool as a new employee ready for training.
In the traditional event tech exhibit hall or demonstration area, organizers get pitched to. Here’s how a new format at EduCon took a less salesy — and more interactive and informative — approach.