June 2025

Cover illustration by Celyn Brazier

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The Importance of Events in Fostering Trust

Trust in others and in institutions is collapsing around the world. That makes the need for events — and for our industry to do them well — more imperative than ever.

BY Sherrif Karamat June 4, 2025

Why the WorldPride Human Rights Conference Embraced a ‘Radical Joy’ Approach

Organizing the Washington, D.C.-based human-rights meeting in the midst of DEI backlash required having the right mindset.

BY Michelle Russell June 3, 2025

Behind the Scenes at edUcon 2025

Have you noticed what’s different this year? Here are some standout features.

BY Michelle Russell June 2, 2025

‘Don’t Look in Someone Else’s Mirror:’ Approaching Branding With an Entrepreneurial Lens

edUcon 2025 speaker Denim Richards shares how his principles for crafting a personal brand as an actor and entrepreneur can be applied to event professionals — and give participants a chance to do a deep dive with him in a hands-on master class.

BY Michelle Russell June 2, 2025

3 Strategies for a Weathering a Difficult Season for Meetings

Advice for navigating the challenging environment for conferences, particularly science gatherings, from an exec at a major research institute.

BY Michelle Russell June 2, 2025

New Government Policies Put Global Medical Conventions in the Crosshairs

ABTS is seeing some troubling trends for international health-care events — some of which are due to global misperceptions of current realities in the U.S.

BY Michelle Russell June 2, 2025

How Are Deep Cuts by the U.S. Government Affecting Meetings?

One slice of the current administration’s impact on the events industry.

BY Michelle Russell June 2, 2025

Recent Budget Cuts and Travel Policies Are Putting Pressure on Association Meetings

MCI’s Erin Fuller on what we’re learning about how global events are being impacted by governmental changes and policies — and where to find the bright spots.

BY Michelle Russell June 1, 2025

Mapping an Immersive Attendee Journey

A guide to designing an emotionally engaging participant journey, from the first communication announcing your event to well after its conclusion.

BY Kimberly Hardcastle-Geddes May 30, 2025

Survey Results Show How Business Events Are Being Disrupted

Responses from Convene’s recent pulse survey reveal how meetings and events are navigating a challenging landscape due to shifts in U.S. administration policies and geopolitical uncertainties.

BY Magdalina Atanassova and Michelle Russell May 28, 2025

Designing a More Natural Convention Center for Austin

The redevelopment of the Austin Convention Center aims to support the human ecosystem in downtown Austin and reinforce a connection to nature.

BY Barbara Palmer May 23, 2025

When the Show Goes On: Planning Events After a Natural Disaster

The rise of extreme weather events means planners are more often going to face the difficult decision of whether to move forward with an event at an affected destination or not. Here’s how some organizers have navigated that dilemma.

BY Jennifer N. Dienst May 23, 2025

5 Ways to Future-Proof Your Meetings in Uncertain Times

These strategies will help you be proactive in navigating shifts in policies and the economic and geopolitical landscape.

BY Dave Lutz, CMP May 21, 2025

A Legal Expert Offers Advice on Navigating AI’s Ethical Risks

Jill Blood, who helps lead the legal team at Maritz, on balancing the risks and the rewards of using AI in business event operations and data analysis.

BY Barbara Palmer May 19, 2025

What’s New at PCMA edUcon 2025

Traci DePuy, PCMA’s chief marketing officer, shares how changes made to this signature mid-year conference — along with a healthy serving of only-in-Louisville activities — will enhance the participant experience, June 1-4.

BY Michelle Russell May 19, 2025

How ASCRS Rebooted Its Awards Ceremony to Increase Audience Engagement

The American Society of Cataract & Refractive Surgery transformed its annual meeting awards program into something far less ceremonial and far more engaging, based on audience insights.

BY Michelle Russell May 14, 2025

The Science of Aha! Moments: Designing Events for Maximum Inspiration

How events can create environments that nurture flashes of insight.

BY Barbara Palmer May 8, 2025

Taking Library Services on the Road: How Bookmobiles and Outreach Programs Serve the Underserved

At the 2024 Association of Bookmobile and Outreach Services (ABOS) Conference, library professionals showcased innovative ways they bring books, resources, and support to communities often left behind — from Alzheimer’s caregivers to incarcerated youth. But funding and recognition remain key challenges.

BY Michelle Russell May 8, 2025

A New Event Embraces Neurodivergence

The launch of a new event, designed to celebrate and support those who identify as having brains that are wired a little differently, provides insights for designing neurodivergent-friendly meetings.

BY Barbara Palmer May 6, 2025

5 Things You Can Do to Deal With Today’s Uncertainty

We can draw on what we’ve learned in the past five years to support our audiences and organizations through this latest rough spot for events.

BY Beth Surmont April 17, 2025

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