
June 2025
Results from our recent pulse survey of event organizers reveal a lack of clarity about what sweeping U.S. policy changes may mean for events, what comes next, and how best to move forward. Here’s what some event industry professionals are seeing — and anticipating.
Cover illustration by Celyn Brazier
view digital edition subscribe podcastThe Importance of Events in Fostering Trust
Trust in others and in institutions is collapsing around the world. That makes the need for events — and for our industry to do them well — more imperative than ever.
Why the WorldPride Human Rights Conference Embraced a ‘Radical Joy’ Approach
Organizing the Washington, D.C.-based human-rights meeting in the midst of DEI backlash required having the right mindset.
Behind the Scenes at edUcon 2025
Have you noticed what’s different this year? Here are some standout features.
‘Don’t Look in Someone Else’s Mirror:’ Approaching Branding With an Entrepreneurial Lens
edUcon 2025 speaker Denim Richards shares how his principles for crafting a personal brand as an actor and entrepreneur can be applied to event professionals — and give participants a chance to do a deep dive with him in a hands-on master class.
3 Strategies for a Weathering a Difficult Season for Meetings
Advice for navigating the challenging environment for conferences, particularly science gatherings, from an exec at a major research institute.
New Government Policies Put Global Medical Conventions in the Crosshairs
ABTS is seeing some troubling trends for international health-care events — some of which are due to global misperceptions of current realities in the U.S.
How Are Deep Cuts by the U.S. Government Affecting Meetings?
One slice of the current administration’s impact on the events industry.
Recent Budget Cuts and Travel Policies Are Putting Pressure on Association Meetings
MCI’s Erin Fuller on what we’re learning about how global events are being impacted by governmental changes and policies — and where to find the bright spots.
Mapping an Immersive Attendee Journey
A guide to designing an emotionally engaging participant journey, from the first communication announcing your event to well after its conclusion.
Survey Results Show How Business Events Are Being Disrupted
Responses from Convene’s recent pulse survey reveal how meetings and events are navigating a challenging landscape due to shifts in U.S. administration policies and geopolitical uncertainties.
Designing a More Natural Convention Center for Austin
The redevelopment of the Austin Convention Center aims to support the human ecosystem in downtown Austin and reinforce a connection to nature.
When the Show Goes On: Planning Events After a Natural Disaster
The rise of extreme weather events means planners are more often going to face the difficult decision of whether to move forward with an event at an affected destination or not. Here’s how some organizers have navigated that dilemma.
5 Ways to Future-Proof Your Meetings in Uncertain Times
These strategies will help you be proactive in navigating shifts in policies and the economic and geopolitical landscape.
A Legal Expert Offers Advice on Navigating AI’s Ethical Risks
Jill Blood, who helps lead the legal team at Maritz, on balancing the risks and the rewards of using AI in business event operations and data analysis.
What’s New at PCMA edUcon 2025
Traci DePuy, PCMA’s chief marketing officer, shares how changes made to this signature mid-year conference — along with a healthy serving of only-in-Louisville activities — will enhance the participant experience, June 1-4.
How ASCRS Rebooted Its Awards Ceremony to Increase Audience Engagement
The American Society of Cataract & Refractive Surgery transformed its annual meeting awards program into something far less ceremonial and far more engaging, based on audience insights.
The Science of Aha! Moments: Designing Events for Maximum Inspiration
How events can create environments that nurture flashes of insight.
Taking Library Services on the Road: How Bookmobiles and Outreach Programs Serve the Underserved
At the 2024 Association of Bookmobile and Outreach Services (ABOS) Conference, library professionals showcased innovative ways they bring books, resources, and support to communities often left behind — from Alzheimer’s caregivers to incarcerated youth. But funding and recognition remain key challenges.
A New Event Embraces Neurodivergence
The launch of a new event, designed to celebrate and support those who identify as having brains that are wired a little differently, provides insights for designing neurodivergent-friendly meetings.
5 Things You Can Do to Deal With Today’s Uncertainty
We can draw on what we’ve learned in the past five years to support our audiences and organizations through this latest rough spot for events.