Global Meetings Trends Emerge From Kuala Lumpur

A Sponsored Message from Kuala Lumpur Convention Centre

Don’t miss the insights shared when members from the Association Management Companies Institute met with local organizations at the one-of-a-kind Kuala Lumpur Convention Centre.

In partnership with the Malaysia Convention & Exhibition Bureau (MyCEB), the Kuala Lumpur Convention Centre Business Events Alliance and board members from the Association Management Companies Institute (AMCI) recently met in Kuala Lumpur for a special collaborative event. A unique experiential immersion to Malaysia, this gathering was designed to show how groups can benefit from the comprehensive amenities in the Kuala Lumpur Convention Centre (KLCC) precinct, as well as shine a light on the capital city’s multicultural experiences, flavors and affordability. The itinerary also featured a key educational element: A direct dialogue and knowledge exchange between AMCI board members and local associations regarding trends impacting the meetings industry and association management.

Helping Local Associations Grow

The Association Education & Knowledge Exchange Session brought together almost 200 Malaysian stakeholders and the AMCI board members. The group networked, exchanged ideas and discussed key issues that impact their associations and Malaysia at large, such as how to handle disruptions, engaging their membership to support growth, and how to weather current challenges facing associations in the modern economy. Speaking on the importance of associations, Chief Executive Officer of the MyCEB, Datuk Zulkefli Hj. Sharif, said, “Local associations are great at what they do and they have a lot of potential to go even further in championing not just a cause but an industry. That is the bar we wanted to raise, helping them develop expertise for their cause, which will in turn positively impact the country in other ways.”

An Immersive Destination for Business

The strategic location of the KLCC, coupled with the ease and affordability of Kuala Lumpur, make the destination a preferred option for international association meetings. Through a variety of interactive experiences, AMCI board members were immersed in the blended cultures, striking architecture and excitement of this dazzling international city. They were also treated to the flavorful, multicultural cuisine that’s become the signature of Kuala Lumpur’s world-famous food scene.

AMCI Chief Executive Officer, Tina Wehmeir, noted that the hotel offerings, the convention centre capabilities and the warmth of the Kuala Lumpur community are among the best she has experienced in her professional career. “The willingness to be flexible and embrace various diverse needs is exceptional,” said Wehmeir. “And all this is done without losing the culture that makes the destination so incredibly inviting and unique.”

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