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X-WR-CALDESC:Events for PCMA
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DTSTART;TZID=America/Chicago:20260310T110000
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DTSTAMP:20260609T194701
CREATED:20260225T164325Z
LAST-MODIFIED:20260225T165909Z
UID:249912-1773140400-1773144000@www.pcma.org
SUMMARY:Spark Webinar Series | Explore\, Test & Tailor
DESCRIPTION:[vc_btn title=”REGISTER NOW” style=”gradient-custom” gradient_custom_color_1=”#e0295d” gradient_custom_color_2=”#9353f6″ shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Fpcma.zoom.us%2Fwebinar%2Fregister%2FWN_qohbkNH2Q0u-rtOfCVvQzw|target:_blank” el_class=”reg-btn pcma-btn white-btn”]        \n    \n\n\n    \n    \n\n    \n        \n            \n    \n    \n    \n\n    \n        \n                    \n    \n\n\n    \nGo beyond watching — explore Spark’s most versatile tools. You’ll use Destinaitor to shortlist destinations\, compare RFPs and venues\, then apply Spark Labs to test influencer briefs\, campaign concepts\, and program innovations. Leave with a tailored plan that balances marketing reach\, audience engagement\, and logistical fit.  \nIn this session\, you’ll learn how to: \n\nUse Spark Destinaitor to evaluate destinations and venues. \nApply Spark Labs to develop influencer briefs and campaign concepts. \nTest program innovations using case-based scenarios. \nBuild a tailored destination and marketing plan to replicate in practice. \n\n\n        \n    \n\n\n    \n    \n\n    \n        \n            [vc_btn title=”REGISTER NOW” style=”gradient-custom” gradient_custom_color_1=”#e0295d” gradient_custom_color_2=”#9353f6″ gradient_text_color=”” shape=”round” size=”lg” align=”center” i_align=”right” i_icon_fontawesome=”fas fa-chevron-right” add_icon=”true” link=”url:https%3A%2F%2Fpcma.zoom.us%2Fwebinar%2Fregister%2FWN_qohbkNH2Q0u-rtOfCVvQzw|target:_blank” el_class=”reg-btn pcma-btn”]        \n    \n\n\n    \n    \n\n    \n        \n            \n    Earn 1 CEU Credit Towards Your CMP Certification by Attending! \nBrought to you by Discover Puerto Rico
URL:https://www.pcma.org/event/spark-webinar-explore-test-tailor/
LOCATION:Online\, United States
CATEGORIES:Featured,Industry Calendar,PCMA Events,Webinars
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/02/spark-banner-eventhub-1500x500-1.png
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DTSTART;TZID=America/New_York:20260310T173000
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DTSTAMP:20260609T194701
CREATED:20260228T123027Z
LAST-MODIFIED:20260310T141538Z
UID:250028-1773163800-1773171000@www.pcma.org
SUMMARY:2026 March CONNECTed: Under the Stars
DESCRIPTION:Join the PCMA Capital Chapter for a night of networking and fun as we celebrate with all of our stars – YOU!  With so many event professionals\, you’re bound to meet up with both old and new friends. We’ll be chatting the night away with fun games\, noshing on delicious bites\, and seeing the stars and beautiful surrounding area from the Above ALX Community Rooftop. \nDon’t miss this opportunity to get CONNECTed with others during this fantastic evening.
URL:https://www.pcma.org/event/2026-march-connected-under-the-stars/
LOCATION:Above ALX Community Rooftop\, 277 S Washington St Penthouse\, Alexandria\, VA\, 22314\, United States
CATEGORIES:• Capital,• Networking,Chapters,Featured,Industry Calendar
ATTACH;FMTTYPE=image/png:https://www.pcma.org/wp-content/uploads/2026/02/March-CONNECTed-F46jkK.png
ORGANIZER;CN="PCMA%20Capital%20Chapter":MAILTO:capital@pcma.org
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