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Webinar: Small Screen, Big Impact: Redesigning For A Virtual World

August 13, 2020 @ 1:00 pm2:00 pm CDT


To inform, you must first engage. That means rethinking how you communicate — on a small screen. That’s why this fast-moving session covers how to:

  • Use rapid visual storytelling to transform your next webinar or virtual meeting
  • Design for attention, using narrative impact and the three-second rule
  • Get faster responses and save time with clear calls to action and the “SOS rule”

To reach a distant, distracted (and distressed) audience, you must be a powerful virtual communicator. We’ll show you the new approaches needed to break through the noise.

Convening Leaders

Speaker: Debra Jasper
Mobile, custom, fast and easy. That’s what it takes to meet the demands of today’s digital consumer. That’s why Mindset Digital Founder and CEO Debra Jasper is passionate about helping leaders compete in a world of AI, charming chatbots, emotion analytics and more.

An international speaker, Debra has given keynotes in more than a dozen countries, from the Global Internet Conference in Australia to Sweden’s Schibsted Academy and the Ukrainian Council of Ministers. Today, tens of thousands of people are enrolled in her firm’s highly engaging programs that drive new habits—and measurable results.

Named one of the top 12 female entrepreneurs in North America by Ernst & Young, Debra works with a wide range of leaders across Fortune 100 financial firms as well as healthcare, hospitality and tech organizations. Before launching Mindset Digital, Debra:

  • Directed Ohio State’s Kiplinger Program in the John Glenn School, where she launched the first social media fellowship for journalists in the world—working with CNN, 60 Minutes, The Washington Post, and other top newsrooms
  • Spent more than a decade as an award-winning journalist, covering presidential campaigns and government—and producing in-depth, investigative projects that spurred new laws and reforms
  • Earned her Ph.D. in Educational Policy and Leadership from Ohio State (she wrote her dissertation on the art of powerful micro-storytelling), as well as two degrees in journalism


August 13, 2020
1:00 pm– 2:00 pm
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