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Webinar: Scheduling Site Visits That Are Worth the Trip

August 14, 2018 @ 1:00 pm2:00 pm CDT


For some a necessary evil, for others an adventure; site inspections are an essential component of strategic planning. Learn how to defend the importance of live site visits when told online research is sufficient, how to effectively plan them and three things to do that you’re probably overlooking. Explore the value and importance of partnering with CVBs and be introduced to a variety of services they offer that you may not know.

This fast paced, information- packed webinar is presented by Christy Lamagna, Master Strategist, professional speaker, writer and CEO of Strategic Meetings & Events. Christy’s new book “The Strategic Planning Guide for Meeting Professionals” is due out this fall!


Learning Objectives:

  • Better understand and utilize CVB’s
  • Gain the vocabulary needed to articulate why live site visits matter
  • Schedule site visits to replicate your attendee’s onsite experience


1.0 Clock Hour
Domain A: Strategic Planning

Presenter: Christy Lamagna
Christy Lamagna, CMP, CMM, CTSM is the founder of Strategic Meetings & Events as well as a writer, entrepreneur, professor, speaker, philanthropist, coach and event strategist. Follow her at: @SMEChristy


August 14, 2018
1:00 pm– 2:00 pm
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PCMA Education