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Webinar: Leverage Digital Media to Build Your Brand

May 8, 2019 @ 1:00 pm2:00 pm CDT


Experienced meeting and event professionals know having maximum impact on the bottom line of an organization means increasing revenue. Leveraging digital media is the fastest and often most effective way to do this both inside and outside the organization.

Join award winning speaker and digital media strategist Phil Gerbyshak as he shares his insights on how to build your brand in a meaningful way using digital media in ways you didn’t know were available for even the smallest and largest of companies.

Learning Objectives:

  • Examine why a personal brand matters for meeting and event professionals
  • Explore how to build a personal brand that showcases you as an expert


1.0 Clock Hour
Domain E: Human Resources

Presenter: Phil Gerbyshak
Phil Gerbyshak has been teaching how to use technology tools as far back as when the Apple II was considered cutting edge, and currently teaches digital media to sales professionals, small business owners and service professionals that want to grow their influence, impact, and income.

Phil is the host of the Conversations with Phil Gerbyshak show where he’s talked to such luminaries as Seth Godin, Christy Lamagna and Tom Peters, to name a few. Phil also co-hosts the longest running weekly social media talk show #SocialChatter on the Social Chefs Facebook page. He’s written 5 books, written 3000 articles, and been featured in the Wall Street Journal, USA Today, Financial Times and many other publications you might have heard of.

When he’s not speaking or training or creating content, Phil can be found reading a business book, walking along the Hillsborough River near his home in Tampa, Florida or playing pinball.


May 8, 2019
1:00 pm– 2:00 pm
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PCMA Education