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Webinar: “Tame the Tiger” – The Art of Negotiation

November 16, 2017 @ 1:00 pm2:00 pm CST


One of the most challenging and under-taught skills in the Western business world is negotiation. It is an activity that most people fear, get anxious about or simply avoid, which often results in not getting what they want. Leonie will help you learn how to negotiate with knowledge and confidence using a set of highly successful strategies that were developed from ancient Chinese wisdom, known as the 36 Chinese Strategies. In the contemporary business world, Chinese people know and unconsciously use these strategies to negotiate on a daily basis.

READ MORE: A Guide To Doing Business in China

Learning Objectives

  • Learn how some key negotiation strategies are used in Chinese communication
  • Learn how to react when these negotiation strategies are used on you
  • Understand how to apply a new way of thinking about negotiation which you can use for negotiating in your own cultural environment

1 Clock Hour
Domain D: Financial Management

Leonie McKeon is an Australian China-educated strategist who teaches the fundamental rules that drive business success in the massive and complex China market. Leonie has lived, worked and travelled in the Greater China Region for several years where she learnt Mandarin, and through these hands-on experiences discovered that “everything is negotiable”. It became clear to Leonie that a crucial part of understanding Chinese negotiation tactics is to have some knowledge of the 36 Chinese Strategies which are derived from ‘The Art of War’. Leonie is a conference speaker and workshop presenter, enabling her audiences to understand Chinese negotiation tactics, feel confident when conducting a deal, and therefore enjoy being part of the game of negotiating in any environment.


November 16, 2017
1:00 pm– 2:00 pm
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