Digital Sales and Marketing Transformation, Educator, Consultant, Business practitioner, ex-Google
Vivien Koh’s passion in transforming lives and businesses in the digital age has led her to start VK Transformation, a digital branding, sales & marketing management consulting firm specializing in business transformation and data analytics. She has at least 20 years proven track record in sales & marketing leadership experience in Asia Pacific across multiple organizations such as Google, Oracle, EMC, Symantec, Ricoh and Dell.
Vivien has helped a spectrum of B2B & B2C clients from telecom, wholesale, retail, professional services, automobile, retail, technology, medical devices, global play & entertainment, geo-location etc. (start-ups, SMEs and large enterprises) to accelerate their brand, sales & marketing transformation. Some of the projects involve:
- Business model innovation
- Build a digital brand presence
- Direct to consumer
- Direct to business
- Customer acquisition and improve customer lifetime value in the digital age
- Digital high impact sales
- Market expansion through digital platforms
- leading a high-performance sales team
She brings a unique combination of training/coaching, consulting, design and technology to her clients across industries and various stages of their lifecycle.
Vivien holds an MBA from Macquarie Graduate School of Management and Bachelor degree in Economics from University of Western Australia. Her passion is sharing her experiences & insights through events, keynote speeches and teaching at Singapore Management University (Design of Business, Leading a High-Performance Sales Team and Design Thinking & Innovation Program). Most recently, she was nominated for Entrepreneur of the Year for Women in IT Awards 2019.