Speaker: Uwe Kohlmann
Uwe Kohlmann has been working since more than 20 years in the area of data science and survey research. Starting in academic research (focusing on vocational training in an international context) he used his experience in cross-cultural research and applied statistics to switch to Customer Research for Lufthansa German Airlines. Since 13 years Uwe Kohlmann works for SAP, first in the role as Data Scientist for EMEA Marketing, developing models to improve efficiency of marketing campaigns, and since 5 years being responsible for Event Measurement in SAP Global Marketing.
Uwe lives near the SAP Headquarters in Walldorf, Germany. He has 2 adult children, which now leave enough leisure time to explore – together with his wife – the rivers and coasts of the whole wide world by kayak.