Featured Event

Loading Events

« All Events

  • This event has passed.

Knowledge Exchange – Barcelona

November 28 @ 9:00 am - 11:00 am CET

Enhance Live & Digital Experiences with Transformative Technology

Cutting-edge organisations recognise that successfully integrating technology into live events give them a competitive advantage. AI, Augmented Reality are some of many tools used enhance event experiences- but to be effective and emotionally engaging they need to align with the experience design strategy. You’ll hear how forward-thinking business events have embraced transformative tech before discussing the implications for your organisation with industry peers.

After this Programme You’ll Be Able To:

  • Describe how some of the latest technology tools have been used to transform traditional events
  • Evaluate your current digital strategy to identify where technology can be used to boost engagement
  • Integrate cutting-edge digital technology to enhance the attendee experience

Speakers: 

James Morgan, PhD, CSEP
Founder, Event Tech Lab

Wenting Xie Headshot

Wenting Xie
Partnerships | Zenus, Inc.

Brought to you by:

This Knowledge Exchange is invitation only. If you are interested in attending, please submit the form below for consideration.


REGISTER NOW

Details

Date:
November 28
Time:
9:00 CST - 11:00 CST
Event Categories:
, , ,

Venue

Fira Barcelona Gran Via
Av. Joan Carles I, 64, 08908 L'Hospitalet de Llobregat
Barcelona, Spain

Organizer

PCMA
Phone:
+1 877.827.7262 (toll-free)
Website:
https://www.pcma.org/