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Discover the best in events education
From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members can access premium content with hundreds of recorded sessions from past events, including Convening Leaders.
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The school's Dean, Dr. Clay Johnston, will share his unique vision so you can better serve the influx of new physicians at future conferences ...
Medical Events HQ: Reimagining Medical Education for Tomorrow’s Doctors
Length:
00:45:41
Clock Hours:
1.0
Two geopolitical insiders will share their compelling arguments and sound off on what they believe will impact business events for better or for worse ...
The Great Debate: How Geopolitics & Global Economics Alter the Course of Business
Clock Hours:
1.0
Get inside the minds of industry CEOs who be unflinchingly honest about what's in store for business event strategists in 2017 ...
Thought Leader: 2017 C-Suite Predictions Event Professionals Need to Know
Clock Hours:
1.0
SXSW's Chief Logistics Officer & Partner Mike Shea, will pull back the curtain to reveal the conference, festival and exhibition's 30-year evolution plus how the SXSW team strategizes, programs and produces an event of this magnitude ...
SXSW – The Makings of An Iconic Event
Clock Hours:
1
Don't miss this opportunity to explore different approaches to managing risk you can adopt to meet or exceed your objectives ...
Five Ways to Manage Risk at Your Next Event
Clock Hours:
1.0
Learn how the Internet Society designed their first virtual event that brought participants together from 141 countries and exceeded everyone's expectations ...
VEI: Designing a Digital Event That Engages and Connects a Global Community
Length:
00:57:27
Clock Hours:
1.0
This session will share McDonald’s success story of taking their SMM program to the next level through the development of an attendee engagement program ...
Corporate Meetings HQ: SMM: Leveraging Your Program’s Engagement Strategy to Reach Your ROI Potential
Length:
00:46:07
Clock Hours:
1.0
Major companies have been consolidating across the hospitality, technology and travel industries and we haven’t seen the last of these mergers ...
Convene Live Presents: Mergers & Their Effect on the Meetings Industry
Length:
01:02:26
Clock Hours:
1.0
Getting European physicians to attend global meetings is a growing concern due to the European Federation of Pharmaceutical Industries & Associations (EFPIA) guidelines ...
The EFPIA Disclosure Code One Year Later – The Impact on Current and Future Medical Meetings
Length:
01:00:40
Clock Hours:
1.0
Use the tools provided in this session to recognize your individual style and how it compares to others to become a more effective leader ...
Be People Smart & Watch Workplace Productivity Soar
Length:
00:51:10
Clock Hours:
1.0
The presenters will share how UBM Live organizers used data to demonstrate their value proposition and enhanced their team's ability to sell smart and tailored solutions to improve exhibitor performance ...
Event Intelligence On the Show Floor: Using Data To Improve Exhibitor Performance
Length:
00:39:41
Clock Hours:
1.0
If you don’t currently work virtually or have virtual work relationships chances are you will in the near future ...
How to Build Trust, Accountability & Team Synergy in Your Virtual Workplace
Length:
01:04:07
Clock Hours:
1.0
Knowing your audience and defining F&B's role in your event will guide smart design decisions and ultimately deliver a memorable culinary experience ...
Impactful F&B – Designing Culinary Experiences That Satisfy and Engage
Length:
00:59:09
Clock Hours:
1.0
Whether you’re launching a new business or looking to grow an existing one, you’ll explore new ways to acquire and delight customers including faster, easier sales sprints for busy planners ...
Independent Planners: Three Ways to Become a Revenue Rainmaker
Clock Hours:
1.0
Learn how to establish yourself as an informed meeting professional who is aware and up-to-date on the latest information affecting corporate support of your meeting ...
Medical Meetings HQ: Corporate Support for Medical Meetings – Partnering with Industry
Length:
01:01:46
Clock Hours:
1.0
Mitigating risk is a must so you're not caught off guard at your next event. Hear how threats can also increase the value of your brand by showing delegates their safety and security is your top priority ...
Protect Your Brand From Emerging Risks That Threaten Future Business Events
Length:
00:59:55
Clock Hours:
1.0
This session challenges the assumption that it's impossible for an organization, attendees AND speakers to all gain value out of a speaker contract ...
Reach Win-Win Agreements & Increase Your ROI When Contracting Speakers
Length:
01:01:25
Clock Hours:
1.0
By creating Happy Hour Effect moments throughout the day, we harness those same mindset shifts that allow us to grow personally and professionally ...
The Happy Hour Effect Culture at Work: Super Strategies to Spin Stress into Success
Length:
00:44:39
Clock Hours:
1.0
When the presentation is important and the stakes are high, it's not easy to be at your best ...
Be More Persuasive! Conversation and Presentation Techniques That Win Most
Length:
00:58:57
Clock Hours:
1.0
To increase participation at your events it’s important to create a powerful vision statement that evokes emotion ...
Building a Magnetic Brand: Lessons from the 2010 Vancouver Winter Olympic Games
Length:
00:54:35
Clock Hours:
1.0
Extending and amplifying event reach via social media is necessary to sustain and build your attendee base ...
Corporate Meetings HQ: Make Your Event Go Viral With an Effective Social Media Strategy
Length:
00:52:05
Clock Hours:
1.0
More attendees are securing their hotel rooms outside the block, making it harder to meet booking guidelines ...
Will Contracted Room Blocks Become a Thing of the Past?
Length:
00:58:43
Clock Hours:
1.0
If you haven't expanded your SMM program to all the global regions you hold business events you can't afford to miss this case study! ...
Corporate Meetings HQ: Going Global With Strategic Meetings Management
Length:
00:51:52
Clock Hours:
1.0
Hear who the potential disruptors of the future could be and the emerging macro trends that could change the face of the meetings and events industry in the next five years ...
Mergers and Disruptions and Provocations, Oh My
Length:
01:30:20
Clock Hours:
1.0
