Videos, Webinars & Continuing Education

Discover the best in events education

From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members can access premium content with hundreds of recorded sessions from past events, including Convening Leaders.

Collect CE credits by signing in with the email address on file with PCMA. Upon completion of the video, the credit will automatically be added to your CE Transcript.

Participate in upcoming webinars and collect additional CE credits when available.

Tamika Catchings
We all have superpowers, the challenge is identifying and understanding them. Tamika Catchings — a WNBA champion, four-time Olympic gold medalist and upcoming American Ninja Warrior competitor — shares her inspirational journey of overcoming childhood hearing loss and adversity to become a legend and role model ...
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Main Stage: Finding Your Superpowers

Length:
00:38:52
Clock Hours:
1
Opening Your Eyes to the Microaggressions Around You
Microaggressions can be subtle or unintentional actions or comments that convey prejudice or disdain. In this session, you will begin to explore microaggressions experienced every day, why they occur, and equality solutions to prevent problem behaviors ...
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Opening Your Eyes to the Microaggressions Around You

Length:
00:44:59
Clock Hours:
1
Winning Community Building Strategies from the World of Professional Soccer
Peter Wilt, managing director of Forward Madison FC of USL League One and founding general manager and president of the Chicago Fire (MLS), shares the community-building strategies that led fans to six championship titles in four different leagues ...
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Winning Community Building Strategies from the World of Professional Soccer

Length:
00:32:49
Clock Hours:
1
Humanizing Customer Loyalty
Building a brand that resonates with customers is a simple idea that can be difficult to execute. Brand-experience expert Connie Chi will share examples of how brands successfully connect with customers and how you can level-up yours through pre-event and on-site experiences ...
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Humanizing Customer Loyalty: One Unforgettable Experience at a Time

Length:
00:45:24
Clock Hours:
1
Incorporating Social Impact Into Your Business
Social responsibility can do more than just improve the world, it can elevate your brand and inspire change among your team. Learn from a branding expert about small, but effective ways to channel positive association with your brand ...
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Incorporating Social Impact Into Your Business

Length:
00:43:36
Clock Hours:
1
Pitch-a-thon: Hackathon Teams Pitch Their Solutions to Help the Unsheltered Homeless
During pre-conference event, several EduCon participant teams "hacked" into the challenge of how the hospitality/tourism industries might help those who are unsheltered. Join us as those teams pitch their innovative solutions ...
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Pitch-a-thon: Hackathon Teams Pitch Their Solutions to Help the Unsheltered Homeless

Length:
00:55:26
Clock Hours:
1
How Movie Studios and Theme Parks Visualize The Latest Event Trends
Venues play an increasingly important role in engaging business events participants. As the business events industry continues to face challenges in satisfying demands for unexpected experiences, the film and theme park industries are providing solutions through unique environments ...
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How Movie Studios and Theme Parks Visualize The Latest Event Trends

Length:
00:58:01
Clock Hours:
1
Ready Producer One Propel Your Digital Event to the Next Level
Are you being challenged by your organization’s leadership or your audience to launch a digital event element or take your digital event to the next level? ...
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Ready Producer One: Propel Your Digital Event to the Next Level

Length:
00:42:05
Clock Hours:
1
Theme Building: Not What You’re Thinking
Creating a meaningful theme, one that binds the elements of an event together consistently, is often substituted with a tagline that has little to do with the purpose, objectives and structure of the event. During this session you’ll be introduced to a model and methodology for theming events from the ...
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Theme Building: Not What You’re Thinking

Length:
01:00:00
Clock Hours:
1
High Performance Habits of Magnetic Human Beings
What makes someone magnetic enough to attract, influence, and lead other people? Charisma is not born, it’s built. How people see us depends on the way we treat them. Therefore, our habits determine who we are and how effective we are in life and at work ...
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High Performance Habits of Magnetic Human Beings

Length:
01:00:00
Clock Hours:
1
Hard Data on What’s Happening With Room Bookings
It is widely understood that a percentage of attendees at conventions don’t reserve hotel rooms within the room block. Consequently, it’s challenging to accurately quantify the true impact of convention/group business, attendee buying trends and guest experiences, booking through housing companies, room block incentives, third-party partnerships and shared marketing initiatives ...
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Hard Data on What’s Happening With Room Bookings

Length:
01:00:00
Clock Hours:
1
Adult Learning Research: Promoting Innovative Session Formats
No two people retain information in the same way, which presents a challenge for event strategists and speakers alike. How do we provide education in a format that engages and enlightens all adult learners? This session will take a closer look at how key adult learning principles can assist in ...
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Adult Learning Research: Promoting Innovative Session Formats

Length:
01:00:00
Clock Hours:
1
Finding Solutions to Social Justice Issues from Human Trafficking to Homelessnes
As an industry we can come together to make a difference on social justice issues — it's simply a matter of awareness. We'll kick off the session by taking an in-depth look at the human trafficking epidemic, discussing the warning signs that someone is being held against their will and ...
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Finding Solutions to Social Justice Issues from Human Trafficking to Homelessnes

Length:
01:00:00
Clock Hours:
1
Main Stage | Transforming Experiences Into a Positive Force for Change
Two remarkable people will tell their stories of grit and resilience, proving that life experiences can uniquely position all of us to change the world for the better. The pair will be interviewed by Main Stage facilitator Holly Ransom ...
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Main Stage | Transforming Experiences Into a Positive Force for Change

Length:
01:15:00
Clock Hours:
1.25
Beyond the Spend: Does Your Event’s Economic Impact Matter?
The Events Industry Council and Oxford Economics reported meetings, conventions, and trade shows collectively contributed $845 billion in business sales and $104 billion in federal, state, and local taxes to the U.S. economy in 2016. The power of the industry is clear, but evaluating the contribution of an individual event ...
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Beyond the Spend: Does Your Event’s Economic Impact Matter?

Length:
01:00:00
Clock Hours:
1
The Believability Crisis - How to Build Trust and Stand Out
We are living in a time when it is harder to earn trust than ever before. People skip ads, doubt brands, and disagree on what the “facts” actually are. So what does it take to build trust during this believability crisis? Rohit Bhargava will reveal the five fundamental secrets to ...
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The Believability Crisis – How to Build Trust and Stand Out

Length:
01:00:00
Clock Hours:
1
Improve Business Results with Diversity and Inclusion
Strong evidence has proven diverse teams outperform homogeneous ones. Inclusive teams are 2 times as likely to meet or exceed financial goals, 3 times as likely to be high-performing, 6 times more likely to be innovative and 8 times more likely to achieve better business outcomes.* During this session, participants ...
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Improve Business Results with Diversity and Inclusion

Length:
01:00:00
Clock Hours:
1
How to Design Events Worth Binge-Watching
In this TV binge era, it’s not hard to imagine providing an abundance of content from your annual events that your followers could devour in one sitting, one “episode” after another. This session will explore how you can strategically bundle the content you already own into a binge-worthy block your ...
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How to Design Events Worth Binge-Watching

Length:
01:00:00
Clock Hours:
1
Innovate Your Business Model to Achieve Growth
Business event strategists and suppliers have massive potential to drive changes that increase revenue, decrease risk and contain costs for their organization. It comes down to being familiar with business challenges and applying innovative thinking to create more value and growth ...
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Innovate Your Business Model to Achieve Growth

Length:
01:00:00
Clock Hours:
1
Thought Leadership Conversation: Creating Opportunities for Inclusive Cultures
When it comes to diversity and inclusion, we all have a seat at the table to make a difference in creating inclusive cultures that empower everyone. Join us for this dynamic roundtable conversation where inclusion strategists from various perspectives explore key issues, challenges, and opportunities to advance our organizations and ...
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Thought Leadership Conversation: Creating Opportunities for Inclusive Cultures

Length:
01:00:00
Clock Hours:
1
Secrets To Crafting Extraordinary Experiences
The College of Extraordinary Experiences “is a designed experience journey that aims to equip participants with the mindset, insights, and network to step in the Experience Economy and design something truly extraordinary.” University professors, retailers, game developers, filmmakers, artists, storytellers, marketing agencies, and event planners all have participated in the ...
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Secrets To Crafting Extraordinary Experiences

Length:
01:00:00
Clock Hours:
1
Improve Your Results with Radical New Strategy
It takes a radical new approach, and a certain amount of risk, to stand out from the crowd. In this session, we’ll examine companies that are doing things differently and explore common elements you can employ to do the same for better business outcomes. With smart strategy, radical innovation can ...
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Improve Your Results with Radical New Strategy

Length:
01:00:00
Clock Hours:
1
Build Ground-breaking Communities with Behavior-Changing Experiences
The Berlin-based Falling Walls exemplifies this notion of creating a forward-looking international community and an atmosphere that encourages participants to join in tackling the “next walls to fall”. You'll take away lessons from this unique conference on how to create experiences that inspire meaningful exchange and enable breakthroughs in any ...
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Build Ground-breaking Communities with Behavior-Changing Experiences

Length:
01:00:00
Clock Hours:
1
Increase Data Privacy & Elevate Experiences with Blockchain
Most companies fiercely guard their data facing the challenge of keeping it secure and compliant with privacy laws all alone. Cutting-edge industries are embracing blockchain technology as a way to optimize and safeguard their data across shared networks. Blockchain evangelist Sam Radocchia will share how this has transformed the business ...
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Increase Data Privacy & Elevate Experiences with Blockchain

Length:
01:00:00
Clock Hours:
1