Videos, Webinars & Continuing Education

The team behind EduCon will reveal how they got creative with producing a revised hybrid event model, share the design and outcomes of the partner activations and experiences in The Hub and how collaborating with the host city partners and event suppliers led to the delivery of an immersive experience ...

How do we make our destinations and events more inclusive and welcoming? Join destination representatives and organizers who are ready to share the struggles and triumphs they’ve experienced to ignite action as we work toward a more inclusive reality for all ...

In-person, online, does it really matter? No matter where your event attendees are, they want to connect with each other. How are leading event managers doing this? What works and what doesn't? Let's ask John D'Adamo from VenuIQ ...

The Metaverse is coming. How and when will it impact your business events? Join Stas Zaslavsky, CEO of immersive experiential platform Vii. Stas has built numerous successful businesses, and his perspective on the timing and use cases for immersive experiences may help answer your most pressing metaverse questions ...

During this free webinar, you’ll learn how to use a combination of figures and open-ended feedback to gain more impactful insights about your audience, better evaluate event performance, and get stakeholders on board with your plans. Gary Coombs, CTO of IMEX, will share useful examples of how IMEX leverages event ...

How do you build a stronger member community using in-person, hybrid, and virtual events? How often do your customers and partners want to engage with you? Join Eric Noël, Executive Vice President at Showcare and Professor of Marketing at HEC Montréal ...

The past year has brought an explosion of different technology tools for event management. As the industry returns to in person and hybrid events it is essential that we take a look at our event technology tools ...

Meetings and conferences are data-rich entities that can leverage that data to generate revenue well beyond the event. Now, in addition to what you sell at your meeting, you can sell year-round engagement and connections ...

Hybrid events are complex and sometimes things can go wrong. Other times they can go horribly wrong! Learn about some of the worst-case scenarios from our veteran hybrid event experts. Use their war stories to better prepare yourself, and plan meaningful contingencies, should things go unexpectedly ...

Join us for the first EMEA Meet-Up of 2022. This virtual gathering is for the PCMA EMEA community to celebrate Global Meetings Industry Day, share regional updates, including exclusive Convening EMEA announcements and of course an opportunity to make meaningful business connections ...

Successful hybrid events prioritize both the virtual and in-person attendee experience, rather than favoring one over another. This requires a unique set of skills that your in-person events team may not possess ...

Have you faced challenges when it comes to procurement at your events? Or struggle to communicate effectively with them? Join us at this session to unpack the business function that procurement performs and identify the success metrics against which they are measured ...

In 2022 events will drive the creation of rich digital communities for professionals everywhere. How do you attract an audience to your community? How do you engage them before, during, and after your events? What do successful communities have in common? Learn from community and content expert Mia Masson, who keeps ...

If there is one thing the pandemic has taught us it's no matter how prepared you think you are, life can always throw you a curve ball. When live events were no longer an option, many organizations had to figure out quickly how to communicate to their members, customers, and ...

PCMA’s team behind Convening Leaders 2022 got creative with hybrid solutions that answered travel challenges, health and safety concerns, and attendee engagement obstacles ...

What will sponsors and exhibitors pay for your virtual or hybrid event? How can you maximize the ROI of their sponsorships? Join Meg Fasy as she explains how she creates winning virtual and hybrid event sponsorship packages for the world's leading brands ...

PCMA’s Event and Education Leaders Tonya Almond and Carrie Johnson will reveal the CL22 design journey from planning through execution. Sharing how the original experience evolved from the initial plan and touch on health and safety protocols, PCMA Promenade, education content pillars, our hybrid experience, and more ...

Content, content and more content. When it comes to event content and information, virtual and hybrid events are a literal gold mine. How do you make the most out of recorded conference content and potentially monetise them to contribute to your organisation’s bottom line.  ...

In-person events are back, virtual events are popping up everywhere. How do you stand out for your potential attendees? Join event marketing expert Jess Hopp as she explains how to infuse storytelling into each step of your event marketing journey ...

What's the right platform and format for your hybrid or virtual event? With over 300 virtual event platforms to choose from, how can you make the right choice? ...

You've heard of big-name cities like Tokyo and Osaka, but have you considered other wonderfully unique destinations for conventions in Japan? Join us for a peek into why these destinations and venues inspire creativity and innovation.  ...

Every year the world's leading event professionals come together in January for Convening Leaders. Online and onsite. Learn how the events industry's premier conference delivers a hybrid experience for global and local attendees. From concept, planning, platform, production, and measurement ...

Join Cheri Hulse, Head of Strategy at ON24, as she discusses the foundation of business event engagement, event business models, and why hybrid events in 2022/23 may not be what you think they are today ...