Discover the best in events education
From event design, to audience acquisition, negotiations and more, earn as you learn. Plus, PCMA Members can access premium content with hundreds of recorded sessions from past events, including Convening Leaders.
Collect CE credits by signing in with the email address on file with PCMA. Upon completion of the video, the credit will automatically be added to your CE Transcript.
Participate in upcoming webinars and collect additional CE credits when available.

Join the PCMA's VP of Experience Design, Tonya Almond, CMP, along with Hanna Foley of JUNO and Kyle Short of Wisdom Capture as the three take an in-depth look at what went into producing this year's Convening Leaders and the lessons learned from developing a global, hybrid event ...
Digital Experience Makers: 4. Behind the Scenes – Production
Length:
01:01:40

Using Convening Leaders 2021 as her example, Heather Mason outlines the Key Performance Indicators (KPIs) that will determine the event’s success, and how strategic decisions were made using data. With this framework, you don’t have to ask for a seat at the leadership table. You can bring your own damn ...
Digital Experience Makers: 3. Talk To Me in Numbers
Length:
00:32:14

Your hybrid event platform is just great technology, right? Wrong. Partnering with your platform provider is the biggest opportunity for event managers in 2021. Engagement, attendance, registration, sponsorships, and even your event budget – can all be influenced by the selection of the right (or wrong) hybrid event platform. What’s ...
Digital Experience Makers: 2. Global or Bust
Length:
00:31:17

You can’t navigate a global pandemic in the events industry without evaluating new business models, new methods of engagement, adapting your communication strategy, and taking risks with technologies built for times like these ...
Digital Experience Makers: 1. Leading in Pajamas
Length:
00:29:22

The Tech Spot solution demos during PCMA Convening Leaders 2020 LIVE offered a deep dive into leading technology tools to help elevate your business events ...
Tech Spots from Convening Leaders 2020

Leadership success is shaped by effectively harnessing emotion to build trust while still maintaining the delicate balance between sharing and oversharing. This session equips leaders with the tools to understand, navigate and express their emotions at work ...
Harnessing Emotion as a Leader: Tools to Express Emotions at Work
Length:
00:53:06
Clock Hours:
1

It’s possible to have five generations represented in one workplace, a historical first. This phenomenon raises challenges in communications, retention, training and recruitment. This session will examine the shifting demographics and dynamics in workplaces and how leaders can successfully navigate relationships with each generation ...
Navigating Your Diverse Workplace
Length:
00:53:13
Clock Hours:
1

Participate in this session to hear different perspectives on innovating the attendee room booking process through the lens of the latest findings from the Room Block of the Future research project ...
Solving for the Room Block Conundrum
Length:
00:59:42
Clock Hours:
1

In this fast paced session, Business expert and BBC mentalist David Meade, will equip us with persuasive trading and learning techniques to assist us with influencing others while increasing sales ...
The Art of Persuasion: Using Influence to Increase Sales
Length:
01:01:17
Clock Hours:
1

Smart Cities initiatives are designed to improve the lives of citizens and local business through data-driven, yet human-focused technology and sustainability initiatives. Hear insights and strategies from business events leaders at four Smart Cities about their journey and the impact it has had on their business events and hospitality sectors ...
Smart Cities: Strategies, Successes and Impacts
Length:
00:56:11
Clock Hours:
1

Get the inside scoop on how meetings and events can prepare for 5G, the next giant leap in mobile technology. With connectivity speeds nearly 100 times faster than current broadband services, 5G will reshape how we use mobile devices at events. Explore what faster file upload/download speeds, virtual and virtual ...
This is Your Event. This is Your Event on 5G.
Length:
01:00:59
Clock Hours:
1

Marketplace disruptions, geopolitical upheavals, last-minute client demands — the unexpected doesn’t have to derail a carefully designed event. Leaders who can demonstrate agility and build teams with solution-oriented mindsets are able to successfully navigate challenges. Discover tips on how to create a team culture that encourages flexibility and accommodates change ...
Preparedness and Agility in an Uncertain World
Length:
00:52:51
Clock Hours:
1

With the click of the mouse you are virtually connected to someone halfway around the world as easily as your neighbor down the street. But are these connections meaningful? Listen as Janine Garner discusses how to make sincere connections, including the four types of people that are integral to you, ...
Making the Right Connections: Who to Have in Your Corner
Length:
00:57:40
Clock Hours:
1

Virtual reality and augmented reality are tools for forward-thinking planners in addition to being cool technologies. VR allows you to tour your booth during the planning phase before you arrive onsite. AR allows you to demonstrate your product’s functionality in real time. These digital tools help tell your story and ...
AR/VR: Gimmick or Strategy
Length:
00:38:07
Clock Hours:
1

The art of strategic meetings management is viewing your organizational meetings holistically and seeing how they save costs and free up resources. But you can take SMM beyond tactical logistics and make it work harder for you. This session will explore simple ways to get started with SMM, how it ...
Launch and Leverage SMM to Open Up Opportunity and Resources
Length:
00:45:48
Clock Hours:
1

LGBTQ+ business events attendees can still face challenges despite the best inclusion efforts of events organizers. In this session, we’ll take a closer look at the LGBTQ+ audience and how efforts including gender-neutral language and bathrooms can make all business events participants feel welcome ...
Welcoming Diverse Travelers with More Inclusive Events
Length:
00:57:52
Clock Hours:
1

China’s reputation as a top meeting destination continues to grow the Asia-Pacific region sees increases in its MICE (Meetings, Incentives, Conventions and Exhibitions) industry. Hear about China’s evolution as a business events industry leader and gain strategies on how to navigate complex cultural and logistical relationships to ensure your organization’s ...
Events in China and the APAC Region: What’s New and What’s Next?
Length:
00:54:41
Clock Hours:
1

There are many altruistic reasons to make your events more sustainable. And, there’s a financial reason too. Explore the benefits of designing events with sustainability at the forefront in a way that makes financial sense. Examine the steps to build a business case for sustainability initiatives at your events and ...
Sustainability: No Longer an Option, But a Necessity
Length:
01:02:31
Clock Hours:
1

As one of Australia’s leading entrepreneurs Naomi Simson (a Shark on Australian Shark Tank) shares a colorful entrepreneurial story of growth, leadership and culture. She expands on how aligning ‘the right team’ to purpose, vision, and values created a winning formula to scale her enterprise in a rapidly changing experience ...
Reach New Business Heights with Purpose, Alignment & Leadership
Length:
01:00:00
Clock Hours:
1

Having a fixed mindset and leaning on behaviors that have made your career successful up to now may hold you back in the future. Future of work strategist Heather McGowan will reveal the major shifts impacting workplace identity and why human-centered skills like creativity, empathy and communication will be essential ...
Letting Go and Learning Fast to Thrive
Length:
00:50:59
Clock Hours:
1

Discover how “ubertrends” and innovations are reshaping business and consumer market behavior. Michael Tchong, an adjunct professor of innovation at the University of San Francisco and author of three books, takes you on a journey through the “landscape of now” to gain insights and ideas on how to connect with ...
Ubertrends: How Trends and Innovation are Transforming Our Future
Length:
01:01:58
Clock Hours:
1

Discover the negotiation strategies that will help you secure the best hotel, facility and vendor contracts for your events and organization. You’ll her about key contract clauses, tips and variables that can influence negotiation outcomes. Find efficient and painless ways to get to “yes” in this session ...
Get to Yes in Contract Negotiations
Length:
00:57:17
Clock Hours:
1

Leadership can be an elusive, but learned, skill. This session will help you understand the A.C.E. leadership approach (Appreciation, Contribution and Engagement) and how to effectively implement it at your organization. Hear how you can inspire your team to succeed and how A.C.E. culture can make you an effective leader ...
Leadership at All Levels: Using Intention to Build Success
Length:
00:45:13
Clock Hours:
1

Technology is aggregating the speed, scale, and synthesis of change. If your organization harbors a tech resistant culture, you may be leaving opportunities on the table. In the fast-paced business events industry, how are you integrating tech to better serve your audiences? ...
Stay in the Game by Increasing Your Adaptability to New Technology
Length:
00:48:05
Clock Hours:
1