Digital Event Strategist: Summer 2019 – Engagement Strategy

How do you get your attendees to engage and interact during your events? This module begins with developing an understanding of what engagement looks like and why it’s vital to your digital experience; and the challenges involved in keeping audiences engaged. We’ll examine the techniques for fostering attendee interaction, what the options of engagement and networking are in various types of digital environments and how they can be successfully implemented. Just as you find in the physical event world, “structured networking” opportunities often work best in virtual environments. This module will explore successful tactics and strategies for fostering robust attendee communication and interaction.