United Kingdom

Small but Mighty — the U.K. by the Numbers

With more than 30,000 event venues and 37 convention centers for planners to choose from, the meetings offerings in this compact country punch well above their weight.

Icelandair

Icelandair Connects Passengers to Locals

Icelandair’s Buddy Hotline service connects its passengers with local “experts” (i.e., its employees) who provide inside advice on best spot to take a soak in Iceland’s geothermal waters or tuck in for a great meal in Reykjavik. Could the airline’s buddy model work for events?