Advancing Women in the Business Events Industry

PCMA Foundation and Business Events Sydney (BESydney) conducted a research project to engage the business events community on the specific and meaningful actions that can be taken to advance women into leadership roles within the industry. to commission a research project to help APAC region meeting planners understand what is driving this expanding CIT market, which favors travel over financial incentives to motivate and reward high-performing staff and Millennials.

Guiding Principles in Experience Design – Six Truths for Innovative Event Strategies

The six truths–rather than trends–for innovative event strategies to start implementing into your business events now. Brought to you by the PCMA Foundation in partnership with Marriott International, CEMA, Storycraft Lab, with contributions from Google Xi. to commission a research project to help APAC region meeting planners understand what is driving this expanding CIT market, which favors travel over financial incentives to motivate and reward high-performing staff and Millennials.

Speaker Agreement Template for Digital and Hybrid Events

Let PCMA’s speaker agreement template be your guide. Download our fillable speaker agreement template. Fill it out with your organization’s and speaker’s information, or incorporate it into your existing template. 

E-Book: 5 Greatest Myths About Virtual and Hybrid Events

Virtual and hybrid events have empowered millions of attendees to connect with event hosts, sponsors, and each other. This rapid adoption of technology has created new business models and opportunities for event professionals worldwide.

Webinar: Pulling Back the Convening Leaders Curtain: Experience Design

Webinar: Pulling Back the Convening Leaders Curtain: Experience Design

PCMA’s Event and Education Leaders Tonya Almond and Carrie Johnson will reveal the CL22 design journey from planning through execution. Sharing how the original experience evolved from the initial plan and touch on health and safety protocols, PCMA Promenade, education content pillars, our hybrid experience, and more.

Digital Events Insights

PCMA and the AC Forum embarked on a research project to determine what the Business Events industry could learn from organizations and businesses that had to quickly pivot face-to-face events and gatherings, and what impact and/or how that can guide the industry’s approach to digital events in 2021 and beyond.

Putting Seven Change Actions Into Action in Long Beach

Putting Seven Change Actions Into Action in Long Beach

How does an event organizer even begin to think about planning for the future in the face of such complexity and uncertainty? No one can tell us what to think about the future, says innovation strategist Amy Blackman, CEO of Fruition & Co. But she says, “we can learn how to think about the future.”

7 Change Actions Webinar: Designing Experiences that Truly Connect and Engage

7 Change Actions Webinar: Designing Experiences that Truly Connect and Engage

Engagement opportunities at events, meetings and other experiences are often implemented near the bottom of a lengthy event checklist of logistics, programmatic content, sponsorship opportunities and more. We as people are craving connection and real, meaningful engagement that inspires, motivates and validates.

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