This workshop, led by keynote Rik Vera, will help you rethink and adapt your current model to meet the ever-changing needs of your members and customers. You'll consider how the wave of AI, big data and robotisation can help certain elements of your business bringing you closer to who you serve. Consider these 3 questions in advance and come prepared to discuss your business model.
What is your value proposition?
Why do your customers/members buy or access your products and services?
How do you attract the attention of your target audience segments?
Clock Hours: .75Studio: Workshop
Session Type: Areas of Interest: Individual Session Link
Barcelona International Convention Centre