Designing meetings and events with the needs of Muslim participants in mind goes beyond simply ensuring Halal food is served during meal functions. You must also consider things like event programming to venue facilities to create a truly inclusive experience. At this informative session, experts will share insights on faith-based service needs important to destinations, venues, and event professionals in providing Muslim-friendly experiences and services.

Learner Outcomes:

• Identify changing profile of Muslim customers in the Business Events industry
• Recognize necessary infrastructure and requirements catering to faith-based service needs
• Understand needs and preferences to exceed service expectations at Muslim-friendly venues and destinations 

Session Type: Concurrent Session

Individual Session Link

Fazal Bahardeen

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Having experienced the difficulty of finding basic faith-based needs as a frequent Muslim traveler, in 2008, Fazal founded CrescentRating, in a quest to make travel easier for Muslims.

Since its launch, CrescentRating has grown to key markets across the globe. It is now the world’s leading authority on Halal Travel, providing insights, research, consultancy, training & rating services to the tourism industry. In 2014 HalalTrip platform was launched along with its mobile app with a vision to become the trusted trip advisor for Muslim travelers.

He was listed among the 20 “Life Power List 2016” of Singapore’s Straits Times, recognized as one the “Top 50 Leaders of the Islamic Economy” by “Islamica 500” in 2015, 2016, 2017 and 2018.