A plane flies over a city

Politics Influencing an Increasing Number of U.S. Trips

As planners consider the impacts of the current administration’s policies on attendance at their upcoming events, the latest American Travel Sentiment Study offers some clues about their willingness to travel — and where.

Attendees listen to a session at the World Economic Forum in Davos, Switzerland

Borrowing From the Davos Playbook

Charlotte Farmer, a regular at the World Economic Forum, will apply her experiences and observations to B2B events for executives attending ECEF on May 28. Here are some highlights of her upcoming talk.

Overhead photo of an event space at night, with people sittinc at tables looking up to a stage.

Why You Should Pay More Attention to ROE

Unlike reg numbers and net revenue, participants’ emotional responses to an event aren’t black and white. But event organizers are finding new ways and new tools to quantify the critical role that emotion plays in the success of their events.

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