What’s the first thing event content strategists need to do? According to speakers at a recent CEMA Summit session, you need to define your scope, because event content can encompass everything from signage to main stage messaging.
Whether at events or daily interactions at work, it’s not always easy to make meaningful connections, says Riaz Meghji. Here are some of his pointers for fostering conversation among colleagues and event participants — and why we need to get better about being bored.
As the business events industry — and the workplace as a whole — struggles with staffing shortages, the need to recruit and retain older workers is critical. Some companies are introducing a new perk specifically for that demographic.
A recent analysis of the kind of jobs most likely to benefit from — rather than be threatened by — generative AI reads almost as if the World Economic Forum lifted it from a business event strategist job description.
Lego has successfully tapped into the creativity and passion of its fans to bring innovative new products to market. Here’s how associations can follow their lead by leaning into their member community.
Workers are dissatisfied, but they can’t quite put their fingers on why. Laura Gassner Otting shares how leaders can more deeply engage their employees to not only make them limitless but make their companies and their profits limitless too.
In 2022, the results of Convene’s Annual Salary Survey indicated that while planners were commanding higher salaries on average than before COVID, they felt a greater sense of unrest. Help us understand how event organizers are being compensated — and therefore valued.