Event Strategy & Design

From the physical set-up to the way you orchestrate sessions and interaction, we help you put the latest smart thinking into practice to create environments and experiences that have an impact.

A Matchmaking Service for Set Up and Tear Down

What if you could share the cost of your AV equipment and stage setup with other events using the same venue? There’s a new booking platform for that.

BY David McMillin August 25, 2017

4 Ways to Build Networks at Retreats

The founder and organizer of an annual retreat for women shares what she’s learned about creating an intimate environment where people make meaningful connections.

BY Michelle Russell August 23, 2017

The Power of Paper in an Emailed, Texted, Instagrammed, Facebooked World

An association known for innovation and reinvention has a marketing win by using an old-school tool: the “save the date” flyer.

BY Michelle R. Davis August 23, 2017

Digital Strategy to Combat for Possible Declining Registration

Conference organizers say they are concerned that the travel ban will make potential international delegates less willing to travel to their U.S.-based events. Do they plan to double down on their hybrid and digital offerings to offset lower attendance?

BY Michelle Russell August 16, 2017

What Will Sustainable Meals Look Like in the Future?

“One size fits all is a melting iceberg,” according to celebrated chef Dan Barber. “Seasonal menus are replacing set menus.”

BY Jasmine Zhu August 15, 2017

Meetings + Conventions Calgary Offers New Digital Experience Institute Digital Event Strategist Scholarship Opportunities

As part of their commitment to the live streaming and digital event discipline and their DEI partnership, Meetings + Conventions Calgary is continuing to fund new scholarship opportunities for professionals seeking to obtain their DES certification.

August 14, 2017

A Visitor’s Guide to Toronto

Another preview guide for ASAE 2017 — with Toronto Life editor Sarah Fulford offering tips for visitors who are looking to see a little bit of everything.

BY Casey Gale August 10, 2017

Why We Need More Female and Minority Conference Speakers

If you aren’t scheduling diverse speakers at your events, the odds are you’re not delivering the best content, according to Katie Orenstein, founder of The Op-Ed Project.

August 8, 2017

How VisitDallas Made the American Council of the Blind Feel Welcome

VisitDallas’ first-of-its-kind diversity and inclusion team tailored services for the American Council of the Blind’s annual conference, held in Dallas in 2015.

BY Sarah Beauchamp August 8, 2017

Nurturing Young Professionals at Events

How two major business events with cachet — TED and C2 Montréal — engage young professionals before, during, and after their on-site programs.

BY Michelle Russell August 4, 2017

New Horizons in Headaches

The 18th Congress of the International Headache Society will take place on Sept. 7–10 this year in Vancouver Convention Centre Vancouver, British Columbia, Canada.

BY Casey Gale July 31, 2017

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