Digital Events
8 Steps for Marketing Your Virtual Event
During the COVID-19 pandemic when gathering in person is not possible, many brands are pivoting to virtual events. To create an audience for your next virtual event, consider these best practices.
Meeting Planners Quickly Switch to Digital Conference
The coronavirus outbreak caused the Ohio Safety Congress to cancel its annual event in March at the “last minute,” but the group rallied, delivering its first-ever online conference on schedule.
Turning Your F2F Meeting Into a Virtual Event
As the COVID-19 outbreak pushes more meetings into the virtual realm, a discussion on the Catalyst forum shows how one event organizer tackled the challenge.
Is Run the World, an Online Events Startup, the Right Tool for the Times?
Run the World, an online events startup, is arriving just as COVID-19 is accelerating interest in online events. Company founders say they will waive set-up fees for events moving online due to the virus.
Online Events Grow in Wake of Coronavirus
Instead of scrapping their events amid COVID-19 concerns, more organizations are moving their face-to-face programs online.
The Rise of Esports: Attracting Attendees, Sponsors, and New Venues
With a massive audience and demand for new venues, the fun of competitive gaming is becoming a serious business — and provides lessons for all kinds of event organizers.
In a Crisis, Can Your Meeting Go Digital?
For events whose attendance may be impacted by travel restrictions due to COVID-19, pivoting to a digital or hybrid approach may be a useful strategy. How the Water Quality Association quickly turned a F2F meeting into a two-day virtual event in the wake of a hurricane in 2018 provides an example.
DEI: Post-Event Reporting – Who Gets What?
Post event reporting can be complicated, especially when reporting to multiple stakeholder groups. As digital event producers, we need to report out event successes, failures and useful statistics to the right people. Download this resource now for examples of stakeholders groups and the reports that mean the most to each particular group.
DES Spotlight: Shana Gipson
The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience. Shana Gipson is currently the Manager of Meeting and Education Operations with the National Automobile Dealers Association (NADA).
DES Spotlight: Samantha Lazo
The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience. Samantha Lazo is currently the Manager of Production & Event Technology for the Institute of Internal Auditors.
DEI: Tips to Increase Participation in Post-Event Surveys
Post-event data not only helps us to improve our events each year, but also provides us with insight into our customers’ wants and needs. Download this content resource for tips on setting survey objectives, contructing questions and the ever-tricky incentive decision.
DES Spotlight: Victoria Fanning
The DES Spotlight highlights a specific Digital Event Strategist graduate that has been transforming digital and hybrid events to benefit not only their organization, but also their audience. Victoria Fanning is a senior manager of online event production with MGMA and has been planning digital events since 2009, with a current focus on medical meetings.