Digital Events
Budgeting for a Virtual Event
How can planners account for new costs associated with virtual meetings? Members of the PCMA Catalyst community discussed the issue of budget in a recent thread.
Embracing the Digital Opportunity
As the pandemic pushes record numbers of business event planners toward digital platforms and new ways of connecting online, it may ultimately strengthen the ability of meeting professionals to serve their audiences and to reach their business goals.
The L&D Conference: An Online Event Built for Learning
The program for the inaugural and online L&D Conference promises to “break some things” — including the traditional learning pathway for participants at face-to-face events.
Your Sensory Experience Is in the Mail
One way to enhance the experience of digital events comes from an old-school channel — mail some surprises to your attendees ahead of time.
Solving for Digital Event Pricing and Exhibitions
The question of revenue generation is a sticking point for an industry used to exhibit sales and healthy registration fees at in-person events.
Students Getting ‘a Crash Course’ in Virtual Events
A George Washington University professor has found the pandemic-caused abundance of online events a boon for her students learning about event design.
What This Online Dance Party Can Tell Us About Sponsors
With social distancing making dancing next to thousands of strangers impossible, here’s how one event company recreated the dance-party experience online — and put their sponsor in the center of the action.
4 Non-Obvious Trends and Why They Matter Now
Marketing expert and SXSW keynoter Rohit Bhargava on how paying attention to trends can create resilient businesses and careers.
Digital Event Design: 4 Realities of the ‘Wild West of the Speaker World’
Here are four things organizers need to keep in mind when trying to secure speakers for online events and webinars, according to the head of a speakers bureau.
4 Misconceptions About Virtual Events — and 4 New Habits to Develop Now
Christine Renaud, CEO of e180 and creator of the peer-to-peer learning platform Braindate, explains what it takes to create virtual learning experiences where humans connect, reset, and grow.
Why Your Digital Event Shouldn’t Be Free
Worried about charging virtual event registration fees? A recent PCMA Catalyst conversation explores the costs — and value — of virtual events.
How Event Professionals Can Use Their Skills for Digital Events
The COVID-19 crisis has brought digital events to the forefront of the events industry. Organizations can easily transition roles to pull them off.