Audience Acquisition & Engagement

Strategies for getting the right attendees to your meeting and keeping them engaged while they are there and after.

Making the Case for DMCs

In a new white paper, Aim Group International outlines what it believes a destination management company can offer the events industry and spotlights trends for 2019.

BY Lane Nieset March 4, 2019

Why Joy Matters at Events

Participants’ experience at an event is shaped more by their emotions than you might think. Joyful author Ingrid Fetell Lee thinks planners have an opportunity to interject moments of joy into their event environments — and she shares easy ways to do just that.

BY Michelle Russell March 1, 2019

Buildings Designed for Comfort, Joy, Human Performance

The WELL certification, awarded by the International WELL Building Institute (IWBI) in New York City, is measured not in water-saving “flushometers” or kilowatts of electricity, but in such human responses as comfort and calm.

BY Barbara Palmer February 27, 2019

WeWork Aims for Fulfilling Spaces at its Coworking Sites

WeWork designs shared workspaces around the world to meet an emotional as well as professional need among members.

BY Casey Gale February 27, 2019

Happy Spaces: How to Bring the Outside Inside

The restorative properties of biophilia — the idea that human beings have an innate desire to connect with nature — can be used to make people-friendly workspaces, including meetings venues.

BY Barbara Palmer February 27, 2019

Braindate Lounge Design Inspires ‘The Linger Effect’

Steelcase Event Experiences planned a Braindate Lounge environment at Convening Leaders 2019 that would maximize collaboration and create a sense of ease and well-being.

BY Barbara Palmer February 26, 2019

This Show’s Soundtrack Should Be ‘Gimme Shelter’

Annual show brings tent-rental company owners and tent manufacturers together under one roof. Make that under one tent.

BY Casey Gale February 26, 2019

‘Profound’ Impact at AIME

Dialogue in the Dark pop-up at AIME let attendees experience blindness. It ‘was problem solving, team building, and personal development at its finest.’

BY Lane Nieset February 25, 2019

Network Performing Arts Production Workshops Brings WorldWide Artists Together

NPAPWS unites musicians, academic administrators, technology developers, and staff members from performing arts venues to understand how new technologies can revolutionize long-distance learning and collaboration.

BY David McMillin February 25, 2019

Customer Feedback: Rethinking the CAB Experience

The Georgia World Congress Center’s first-ever customer advisory board meeting was built on the power of the unexpected.

BY David McMillin February 25, 2019

How to Design Human Experiences Amid Rapid Digital Change

Technology, strategists say, should enhance the live event experience and allow for frictionless communication.

BY Kim Benjamin February 25, 2019

Making Events Universally Accessible

BestCities’ new report, “Universal Accessibility in Meetings,” provides real-life examples of business events — like the True Colours Festival — that promote inclusivity for delegates with disabilities.

BY Jasmine Zhu February 7, 2019