22nd Annual Meetings Market Survey
Respondents to PCMA Convene’s 22nd Annual Meetings Market Survey experienced growth in key areas in 2012 and expect continued improvement in 2013.
More Convention Exhibits and Tradeshows 2016
As exhibitors and attendees alike demand greater ROI for trade show participation, show organizers have been tackling some growing challenges. Using research resources from Insight Labs and Manifest Digital, a group of industry leaders joined together to determine what those challenges will mean three years from now.
More 39 Tips for Better Meetings in 2013
Have you thought about how salt impacts your attendees? What about which colors might spark their creative juices? How about the value of dancing during your next breakout session?
More What the Millennial Generation Prefers in Their Meetings, Conventions and Events
It's arguably the most critical question for a successful planner's future: how do you attract young attendees to your next meeting or convention? The PCMA Education Foundation conducted the largest survey in the meetings industry to find out.
More Striking Similarities: The Business Motivations & Social Behaviors of In-Person And Virtual Event Attendees
This landmark study marks the first examination of in-person and virtual attendee behaviors and motivations. Instead of a "virtual versus face-to-face approach," the survey sought to understand how digital technologies can be best used within the framework of a work environment. View key takeaways or download the full study.
The Economic Significance of Meetings to Mexico
Over the past several decades, the meetings sector has emerged as a significant contributor to national economies; however, the value of the sector has been difficult to measure due to a lack of research and consistency within and among various countries.
More Study: The Economic Significance of Meetings to the U.S. Economy
The study, assisted by a team of industry researchers, spanned more than a year in research and analysis and is the first-ever study of the size and scope of its kind. An alliance of 14 organizations, collectively representing the entire U.S. meetings industry, came together to fund the historic study quantifying the economic significance of the meetings sector.
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